Director and GM

Wrapbook
Summary
Join Wrapbook as the Director & GM, Accounts Payable Solutions, and lead the launch and expansion of Wrapbook’s AP products. This high-impact role involves setting strategy, aligning teams, owning P&L outcomes, and delivering on an ambitious roadmap. You will work closely with various leaders to define workflows and prepare the organization for scaled delivery. Responsibilities include owning the P&L for AP Solutions, setting the strategic vision for AP, defining and tracking operational success metrics, developing a multi-year revenue expansion strategy, and establishing measures of success. You will also coordinate execution across multiple teams, partner with Product and Engineering to define requirements, and act as the voice of the customer. Furthermore, you will own pricing, packaging, and positioning for Wrapbook’s AP solution, lead the go-to-market strategy, and drive sales execution. This role requires 7–10+ years in B2B payments with strong fluency in fund flows, compliance, and customer needs.
Requirements
- 7–10+ years in B2B payments , with strong fluency in fund flows, compliance, and customer needs
- Background may include product, sales, or general management — we care more about versatility than function
- True generalist mindset — comfortable shaping CX, influencing product, and driving GTM execution across teams
- Proven track record of cross-functional leadership and influence — particularly partnering with Product and Engineering teams to build new capabilities
- Commercial ownership experience — including pricing, packaging, GTM strategy, and delivering against adoption or bookings targets
- Strong execution experience with experience or knowledge standing up team structures, operational processes, and cross-functional playbooks
- Demonstrated success launching 0→1 products with limited resources
Responsibilities
- Own the P&L for AP Solutions, including revenue, margins, and adoption metrics
- Set the strategic vision for how AP becomes a durable part of Wrapbook’s platform offering — standalone and / or bundled
- Define and track operational success metrics and financial targets
- Develop a multi-year strategy for revenue expansion
- Establish and track measures of success across operations, onboarding, and ongoing customer experience
- Coordinate execution across Product, Engineering, Support, Risk, and Client Operations
- Navigate shared-team structures with strong communication and clear planning
- Partner with Product and Engineering to define requirements, fund flows, and delivery milestones
- Partner with Success, Support, and Operations leadership to define pre- and post-launch support
- Act as the voice of the customer to ensure the AP product is intuitive, compliant, and meets real production workflow needs
- Stand up the initial cross-functional support pod and define their charters, workflows, and performance expectations
- Define the future roadmap to transition from Beta release to broad availability, including prioritizing new revenue opportunities and evolving a scaled support model
- Own pricing, packaging, and positioning for Wrapbook’s AP solution
- Lead go-to-market strategy — partnering with Sales and Success to integrate AP into Wrapbook’s broader platform and cross-selling motion
- Drive sales execution if/when AP is sold as a standalone product
- Set and deliver on adoption or bookings targets (e.g., % of customers using AP)
Preferred Qualifications
Experience in the media/entertainment or freelance production ecosystem
Benefits
- Unlimited Paid Time Off
- Work from anywhere in Canada and USA
- Health and Dental benefits
- Up to $1,500 USD/ $2,025 CAD towards IT set up for your home
- Up to 2% matching RRSP / 401K
- Learning and Development opportunities
- Up to $50 USD/ $67.50 CAD towards Internet/Cell phone service
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