Director of Communications and Marketing

NRG Consulting Group
Summary
Join New Left Accelerator (NLA) and The Capacity Shop (TCS) as their Director of Communications & Marketing! Reporting to the Co-Executive Director, you will lead communications strategies for both organizations. Collaborate with the TCS Managing Director to develop a new resource hub website and update organizational branding. Manage internal branding, websites, and information management platforms. Serve as a strategic thought partner to the Co-Executive Directors on media strategies and fundraising. While this position currently has no direct reports, you will manage contractors and grow the communications team. This role requires strong communications and leadership skills, experience with multi-entity organizations, and a commitment to progressive values. NLA offers a competitive benefits package.
Requirements
- Strong commitment to progressive values and NLAβs mission and organizational values that center racial, gender and economic equity and justice
- 7+ years of progressive experience in communications/marketing/writing and 3+ years experience in leadership and staff management
- 2+ years experience working in or with a multi-entity (consisting of 501c3, 501c4, PACs, and/or for-profit) organization or capacity building intermediary
- Strong understanding of multi-entity organizations, including political campaigns, independent political organizations, 501(c)(4)s, and other movement building organizations
- Outstanding project management skills, including: Flexibility and adaptability
- Strong ability to engage in independent and creative problem-solving in an organization in a growth stage
- Excellent communication skills
- Meticulous attention to detail, with a proactive tendency to build out systems, policies, and best practices for projects
- Collaborative mindset and ability to work across teams
- Experience tracking metrics and deliverables
- Budget management experience
Responsibilities
- Collaborate with Co-Executive Directors, Senior Management team, and external consultants to determine key communications priorities and goal for both NLA and TCS
- Develop and implement a comprehensive communications strategy for NLA and TCS with clear goals, target audiences, social media approach, senior leadership engagements, consistent branding, effective tools, detailed budget, and success metrics
- Monitor and analyze communications goals and metrics
- Manage NLA communications consultant and marketing consultant
- Reflect NLA and TCS values throughout all communications
- Develop all communications process and systems to ensure quality and efficiency across organizations and teams
- Engage in continuous learning as to how race, background, and experiences have affected us within systems of oppression, providing loving feedback, and building intentional accountability practices in all of our work
- Collaborate with operations team to ensure branding and communications are reflected in operations processes like contracting, proposal and presentations
- Collaborate with TCS Managing Director to develop and launch the new TCS operations resource hub website
- Lead NLA website redesign to improve user experience and branding
- Develop comprehensive social media strategy to engage target audiences
- Manage digital communications tools and information management platforms
- Ensure consistent and compelling branding across all NLA and TCS materials
- Ensure compliance while designing and executing branding and messaging for both legal entities: TCS and NLA
- Build audience and maintain updated contact and audience lists
- Reflect organizational values throughout all communications
- Lead development and and publications of yearly impact reports for both NLA and TCS
- Program Marketing & Training Engagement: Lead program and training engagement strategies in collaboration with the Program team
- Develop protocols for promoting trainings and webinars to expand audiences nationwide
- Collaborate with program teams to collect stories and data that demonstrate impact
- Support training team with promotional materials and outreach strategies for audiences in various states and supporting various issue areas
- Develop key messaging about operations, compliance, and multi-entity strategy (issue-based and state-based)
- Support Executive Director and leadership team with reports, thought leadership pieces, and public speaking opportunities
- Identify and develop relationships with journalists and media outlets
- Pitch stories and features that provide thought leadership and support organizational goals
Preferred Qualifications
Software Skills Desired: SquareSpace, MailChimp or similar email service provider, Google Workspace
Benefits
- Medical, Dental, Vision, Life, Short-term Disability, and Health FSA
- Flexible paid time off including vacation and sick time, 11 paid holidays, 1-week Summer Break, and 1-week Winter Break
- Parental Leave
- Professional Development Opportunities
- Working from home stipend
- Retirement plan with matching