Remote Director of Marketing

Summary

Join our team as Director of Marketing to spearhead Parker's marketing initiatives and drive significant impact across the organization in early stages.

Requirements

• High technical aptitude, exceptional attention to detail, and excellent interpersonal and leadership skills
• Strong network in e-commerce industry; familiar with industry-related strategies and expert on market trends
• B2B experience, particularly in e-commerce (preferred) or fin-tech
• Budget management and proven experience delivering robust ROI initiatives
• Proven experience with partnerships and sales
• Proficiency with project management platforms (Notion), Figma, HubSpot, paid campaigns, tracking and BI tools (SQL, Heap, Metabase)
• Clear and thoughtful communicator, ability to articulate ideas and contribute to difficult decision-making processes
• Eagerness to work in a fast-paced environment, continually growing and mastering the craft
• Problem-solver with a strong interest in learning about new technologies and devising solutions for unresolved issues
• Unparalleled attention to detail, ensuring top-quality work and cohesion in all aspects of the role

Responsibilities

• Identify and bridge marketing gaps by developing and executing on succinct strategies, fostering cross-functional collaborations with partnerships and sales teams for cohesion
• Develop strategies to increase our pipeline of qualified leads, continuously refining and evolving the definition of a 'qualified lead
• Embrace experimental strategies with a hacker's mindset and data-driven approach
• Manage partnerships and social strategies with a trend-forward mindset
• Coordinate and manage agencies and third parties in a structured and accountable way
• Identify and establish motivating Key Performance Indicators (KPIs), defining structure and success for the broader team
• Execute on high-level decision making with a sales-oriented mindset, backed by a deep understanding of the B2B e-commerce and fintech industries
• Collaborate with various stakeholders, including leadership and consultants, and team expansion
• Participate, initiate and spearhead special projects to drive above efforts forward

Benefits

• Competitive compensation as it relates to salary and start-up equity
• Premiere healthcare benefits — medical, vision, dental
• 401(k) retirement program