Director of Product Marketing

Summary

Join Shelf as the Director of Product Marketing and lead the analyst relations strategy, driving company positioning and messaging. Leverage your marketing expertise and creativity to propel Shelf's growth from its Series B funding to future stages. Responsibilities include leading analyst relations with firms like Gartner and Forrester, managing projects, and crafting compelling messaging across various platforms. You will also be responsible for public speaking and collaboration with cross-functional teams. The ideal candidate possesses 5+ years of B2B SaaS product marketing experience, proven communication and project management skills, and a strong academic background. Shelf offers a competitive salary, generous equity, comprehensive benefits, and a remote-friendly work environment.

Requirements

• Your consistent performance and ability to be relied upon in a variety of situations truly set you apart
• At least 5+ years of experience as a Product Marketer for B2B SaaS companies
• Have experience leading messaging and positioning projects and have assets to reference
• Experience working with analysts conducting briefings and inquiries
• Experience writing product announcements, updates, and communicating new feature value to customers and prospects
• Experience public speaking in customer/prospect facing meetings, webinars, and/or live events
• Proven ability to identify and articulate the business value of innovative enterprise software
• Demonstrated communication and project management abilities
• 4 year Bachelor degree at a major school, MBA a plus
• Track record of academic excellence

Responsibilities

• Lead Shelf analyst relations strategy including but not limited to relationships with Gartner, Forrester, IDC, CB Insights
• Conduct regular Analyst Briefings
• Project Management of all Analyst relation tasks and communication to executive team
• Leading Magic Quadrants, Forrester Waves and IDC Industry Analysis
• Driving Messaging Framework including but not limited to Analyst Decks, Sales Decks, Website position, Website messaging, Personas specific messaging, key support assets
• Evangelize Shelf product and solutions through public speaking and writing
• Collaborate closely with cross-functional teams, including product, sales, and marketing to develop and execute strategic marketing initiatives that resonate with our target audience and drive business success

Preferred Qualifications

Former founder, D1 athletics, military experience, and extracurricular clubs are highly valued

Benefits

• Competitive salary: $170,000 - $200,000
• Generous equity grant in the form of company stock options
• Comprehensive health and wellness packages
• Open PTO
• Realistic, clearly communicated expectations
• Team-wide aligned values and goals