Director, Paid Search

Summary

Join DEPT® as a Paid Search Director and lead a team of experts, driving flawless campaign execution and exceeding client goals. Leverage your extensive SEM knowledge and leadership skills to mentor and develop your team, championing innovation and performance. You will be responsible for overseeing daily account management, tactical creation, and implementation, while ensuring adherence to DEPT® standards and best practices. This role requires a minimum of 8 years of paid search experience and 3 years of client-facing marketing experience, along with a deep understanding of major search platforms. The position offers a competitive salary, comprehensive benefits, and opportunities for professional growth within a collaborative and supportive environment. Location options include several major US cities with varying salary ranges and work arrangements (remote or hybrid).

Requirements

• A minimum of 8 years’ paid search experience (spanning all core Google Ads products) and a minimum 3 years of experience in a client-facing marketing role
• Proven prior work experience managing a team of 2+ direct reports / team members and demonstrated ability to mentor and develop direct reports into more senior roles
• A deep understanding of Google Ads, Apple Search Ads, and Microsoft Ads
• The ability to audit an account and present actionable insights to a client
• Experience speaking to growth strategy, SEO, CRO, analytics and measurement with marketing managers and C-Level executives alike
• Experience acting as an escalation point for clients, evaluating team services levels and proposing improvements

Responsibilities

• Lead paid search team members in daily account management, tactical creation, and implementation, tracking performance against goals, and adherence to deadlines
• Be accountable to Client Partner(s) in delivering tactical plans that ladder up to overall brand strategy and agreed KPIs
• Support client partners in managing client relationships as related to paid search strategy, team, and performance
• Ensure effective collaboration of paid search strategy and implementation for flawless execution of search campaign strategy and activation towards client overall goals
• Serve as the point of escalation for all activation team members within their track- understand when to step in and coach the team on any advanced strategy, optimizations, processes, or next steps to mitigate issues and drive search growth
• Oversee their activation team resourcing, consistently updating tracking to ensure utilization numbers are accurate and the team is fully utilized towards targets. Understands when their team is open for bandwidth and ready to take on clients
• Identify succession plans for their team and cultivate talent development for upward mobility and planning for unplanned employee attrition
• Work with reps to identify and vet new opportunities, drive the development of channel-specific innovation, thought leadership, best practices & training, and ensure that best practices are implemented regularly

Benefits

• Healthcare, Dental, and Vision coverage
• 401k plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave