Remote Director Product Marketing
at GrowthLoop

Summary

Join GrowthLoop as a sharp, creative, strategic, and hands-on product marketing leader to lead the way in bringing their new category to life in 2025. This senior position will partner with the VP of Marketing, VP of Sales, CEO, and broader GTM team to design the category, refine positioning and messaging, and build the narrative that brings it to life.

Requirements

• 10+ years of product marketing experience
• Proven success in leading and scaling product marketing in complex, fast-paced organizations
• A deep understanding of category creation and competitive differentiation
• Excellent writing and communication skills
• Highly strategic, with the ability to thrive in dynamic environments

Responsibilities

• Lead the initiative to define and own a new category that combines AI and the data cloud to inspire a new way of driving growth, and then positioning GrowthLoop as the market leader in this rapidly evolving space
• Develop and refine GrowthLoop’s core product message and positioning to resonate with our target audience, including both marketing and data leaders
• Make sure our messaging and storytelling work is properly disseminated across the team and gets stronger through simplicity, repetition, and amplification
• Tap the analyst community, market research, and the customer base to develop and refine ICPs and personas to align GTM across sales and demand generation efforts
• Assess the competitive landscape, delivering actionable insights that shape our strategy, as well as refine positioning and differentiation
• Develop tools, resources, and training that empower our sales team to communicate GrowthLoop’s unique value
• Drive the creation of high-impact content, including presentations, case studies, product collateral, blog posts, and web copy

Benefits

• See your work impact some of the largest businesses in the world
• Spot bonuses for major milestones and product feature graduations
• Grow into leadership roles as we scale the company
• Equity incentives for employees making an impact
• Remote-First Culture
• Flexible schedules and goal-based workstyle
• Unbounded PTO
• Monthly Recharge Days
• Free Platinum Health Insurance with Aetna
• 401(k) Program with Generous Company Match
• Quarterly Hackathons to focus on team passion projects
• Education Stipend towards your professional development