Events Marketing Manager

GrowthLoop
Summary
Join GrowthLoop, a leader in AI-powered marketing, as their strategic and creative Events Marketing Manager. You will spearhead the planning and execution of sponsored and hosted events, creating memorable experiences that drive measurable pipeline impact. Reporting to the Director of Revenue Marketing, you will be responsible for the entire event lifecycle, from concept to post-event analysis. This role demands a blend of creativity, operational excellence, and marketing savvy to build a high-impact events program. The ideal candidate thrives in fast-paced environments, loves crafting engaging in-person experiences, and understands how to translate those experiences into business results. GrowthLoop offers a competitive salary, benefits, and a remote-first culture.
Requirements
- 3โ5+ years of experience in event marketing, event planning, or event operations
- Bachelorโs degree in Marketing, Communications, or a related field
- Proficiency with tools like HubSpot, Salesforce, and other marketing tech platforms
- Proven experience managing event vendors and building collaborative partnerships
- Excellent communication and stakeholder management skills
- Strong project management capabilities, with the ability to juggle multiple initiatives and deadlines
- Exceptional attention to detail and a high bar for quality
- Highly creative with a keen eye for design, aesthetics, and attendee experience
- Experience working closely with senior executives and managing executive presence at events
- Able to travel approximately 10 times per year for domestic and international events
- Professionalism, diplomacy, and a customer-first mindset
Responsibilities
- Own the end-to-end planning and execution of all events, with a focus on improving lead times and operational efficiency
- Develop a scalable, repeatable events calendar and internal communications framework to keep stakeholders aligned and informed
- Create unique 1:1 event experiences that align with our ABM enterprise strategy
- Continuously raise the bar on event quality, creativity, and brand alignment
- Create dynamic booth experiences and activations that engage target audiences and spark meaningful conversations
- Collaborate with Product Marketing to craft compelling messaging and collateral tailored for each event
- Partner with Demand Generation to launch campaigns that maximize event attendance and engagement
- Oversee vendor relationships, negotiations, and logistics to ensure seamless event execution
- Manage the production and delivery of marketing materials, giveaways, signage, and other assets
- Coordinate with internal teams on training, staffing, and travel to ensure readiness and alignment
- Manage event budgets and timelines, ensuring all deliverables are met on time and within scope
- Lead on-the-ground execution to ensure a smooth and professional delivery of events
- Serve as the point of contact for vendors, partners, and internal stakeholders during events
- Represent the brand on-site with strong communication, problem-solving, and leadership skills
- Gather feedback and key learnings from internal and external stakeholders post-event
- Collaborate with Marketing and Revenue Operations to analyze performance and track success metrics
- Deliver insightful post-event reports with recommendations for future improvements
- Stay current on event marketing trends and best practices, integrating innovative tactics to keep GrowthLoop at the forefront of the industry
Benefits
- Spot bonuses for major milestones and product feature graduations
- Opportunities for career progression and dynamic collaboration across teams
- Equity incentives for employees making an impact
- Remote-First Culture
- Flexible schedules and goal-based work style
- Unbounded PTO
- Monthly Recharge Days
- Free Platinum Health Insurance with Aetna
- 401(k) Program with Generous Company Match
- Quarterly Hackathons to focus on team passion projects
- Education Stipend towards your professional development
- Work closely with our world-class executive team
- Learnersโ mindset culture