Events Marketing Manager

Summary

Join Wing, a Google company revolutionizing delivery with drone technology, as their Events Marketing Manager. You will lead the events and demo strategy, creating memorable experiences for business and consumer audiences. This role demands managing complex events, designing compelling product demonstrations, and thriving in a fast-paced environment. Extensive travel is required. You will collaborate with various stakeholders, meticulously manage projects, and analyze event performance. The ideal candidate possesses extensive event marketing experience, particularly in B2B and industry events within technology or related sectors.

Requirements

• 5+ years of experience in event marketing, with a strong emphasis on managing B2B and industry events, preferably within the technology, aviation, logistics, or mobility sectors
• Demonstrated experience in creating and executing engaging and effective product demonstrations or experiential marketing activations
• The ability and willingness to travel both domestically and internationally, up to 60% of the time
• Exceptional project management and multi-tasking skills, with a proven ability to manage multiple complex projects simultaneously in a fast-paced environment
• A keen eye for detail and a commitment to delivering high-quality, polished event experiences
• Excellent interpersonal and communication skills, with a proven ability to collaborate effectively with a diverse range of internal and external stakeholders, including executive leadership
• Strong budget management and negotiation skills
• A self-starter attitude, with the ability to work independently and navigate ambiguity
• A genuine passion for future-facing technology and enthusiasm for Wing’s mission to revolutionize delivery

Responsibilities

• Develop and execute a comprehensive events and demo strategy that supports Wing’s business objectives, with a strong focus on industry trade shows, partner conferences, and partner demonstrations
• Manage all aspects of event planning and execution from concept to completion, including vendor negotiation, budget management, logistics, staffing, and post-event analysis
• Collaborate with Policy, Flight Operations and other stakeholders to design and deliver compelling, hands-on product demonstrations that resonate with technical and business audiences
• Partner with the Partnership and Policy teams to ensure events are strategically aligned with business development goals and effectively support lead generation and relationship building
• Coordinate with multiple internal and external stakeholders, including executives, marketing counterparts, creative agencies, and event organizers, to ensure seamless and successful event delivery
• Meticulously manage project timelines and deliverables, demonstrating exceptional multi-tasking skills and an unwavering attention to detail
• Develop and manage event-related communications, including pre-show promotions, at-show messaging, and post-event follow-up campaigns
• Analyze event performance and ROI, providing regular reports and actionable insights to key stakeholders to inform future strategy
• Be prepared for significant travel to manage events on-site and ensure flawless execution

Benefits

$110,000 — $217,000 USD