Freelance Digital Marketing Specialist

Summary

Join a thriving ecosystem of top-tier freelancers as a Digital Marketing Specialist for a small gaming company specializing in text-based Persistent Browser-Based Games (PBBG) and Role-Playing Games (RPG). The role is to develop and execute a comprehensive marketing strategy for the launch of their new game.

Requirements

• Proven experience in marketing strategy, preferably in the gaming industry or related fields
• Strong understanding of the PBBG/RPG market and player demographics
• Excellent research and analytical skills, with the ability to translate data into actionable insights
• Experience in digital marketing, including social media, influencer marketing, and paid advertising

Responsibilities

• Conduct thorough market research, including competitor analysis, to identify target audience and effective marketing channels
• Develop a comprehensive marketing plan tailored to the niche market of text-based PBBG/RPG games
• Create strategies for various marketing channels, including paid advertising, influencer partnerships, and social media campaigns