Group Product Marketing Manager

Summary

Join Discord as a Group Product Marketing Manager to lead the strategy and roadmap for our new advertising solution, Quests, focusing on mobile. You will define value propositions, messaging, and drive go-to-market strategies. This role involves partnering with Sales and Product teams, developing sales enablement programs, and championing the customer voice. The position requires extensive experience in advertising, particularly mobile and gaming advertising, and a deep understanding of ad tech. This is a manager role with two direct reports, offering a competitive salary and benefits package.

Requirements

• 8+ years of Product Marketing experience in the advertising space, ideally within scaled ad platforms, with experience building mobile advertising products and owning direct response app ads solutions
• 4+ years of experience in mobile performance or gaming advertising, with a deep understanding of app-based campaigns, optimization strategies, and the gaming industry
• Deep understanding of the advertising space, including digital advertising ecosystems, ad tech platforms, and media buying strategies
• Strong attention to detail with the ability to streamline and optimize the sales enablement process
• Excel in ambiguous environments—excited about building new processes, business models, and scaling an advertising business from the ground up

Responsibilities

• Drive the product strategy, vision, and roadmap for our advertising solution (Quests), with a focus on mobile advertising products, in partnership with Product and Sales leaders
• Lead core product marketing for Quests, defining the value propositions, positioning, messaging, and naming for our solutions, directly owning all key marketing surfaces such as the website, pitch deck, blog, help center, and internal wiki
• Drive the measurement and attribution strategy and roadmap for our advertising products, in partnership with the Marketing Science team
• Accelerate adoption and growth of our solution by driving the go-to-market strategy, including developing comprehensive sales enablement and training programs
• Partner with the Business Marketing team to elevate Discord’s voice and thought leadership in the advertising, crafting narratives and messaging for our events and industry engagements
• Champion the voice of the customer across the organization and foster a customer-obsessed culture at every level

Benefits

• Equity
• Benefits