Product Marketing Manager

Summary

Join SevenRooms as a Product Marketing Manager and partner with Marketing and Guest Experience product teams to launch innovative technology. You will collaborate cross-functionally and externally to drive go-to-market activities, incorporating customer feedback throughout the product lifecycle. This role involves building business cases, developing growth plans, managing beta testing, and collaborating on marketing campaigns. You will leverage data, market research, and competitive intelligence to shape product strategy and ensure successful product launches. SevenRooms offers a competitive compensation package, comprehensive benefits, and opportunities for professional development.

Requirements

• 3+ years of B2B product marketing experience
• Excellent written and verbal communication skills
• Experience working cross-functionally or with clients, including expectation setting, discovery and collaboration, and successful delivery of offerings
• Ability to quickly understand a specific client domain and identify the trends and opportunities in that space
• Curiosity to dig several layers deep into solutions with an eye toward continuous improvement and creative thinking

Responsibilities

• Build business cases for new product/feature development in the Marketing area of the product
• Review and refine product requirements to fit customer & business needs
• Leverage data and client product metrics to develop business cases around core products and features
• Gather and distill market feedback and key industry learnings to help shape and prioritize the product roadmap
• Develop and execute growth plans to drive wider client adoption of our Marketing & Guest Experience products
• Manage beta testing to ensure successful launches and to accelerate product-market fit
• Partner cross-functionally with Product, Enablement, Marketing, Sales and Customer Success to design and execute go-to-market strategies for our products
• Partner with Brand, Growth and Customer Marketing on thoughtful, integrated marketing campaigns that drive usage and adoption across the platform
• Work closely with the broader Product Marketing team to design & lead the GTM process – implementing standards from inception to launch
• Drive internal communication cross-functionally ensuring the right stakeholders are involved and informed at the right time
• Produce new and engaging product content and narratives as they relate to the SevenRooms products
• Monitor competitive intel and market trends, developing strategies for knowledge sharing while incorporating these learnings into ongoing campaigns
• Collaborate closely with stakeholders throughout SevenRooms to obtain buy-in for product initiatives while setting clear expectations and goals

Preferred Qualifications

• Experience working in Hospitality and knowledge of restaurant and hotel operators preferred but not required
• Experience working with email and retention marketing products is a plus
• An open mind and flexibility around testing new approaches and the ability to harness failures and turn them into wins

Benefits

• A fresh start: SevenRooms offers the unique opportunity for eligible new hires to participate in our Fresh Start Program, where the company provides the option to curate your own meaningful experience, to reset and refresh
• Equitable compensation: Our compensation packages are based on competitive external market data. At SevenRooms, you can expect to be paid well for your contributions towards transforming the hospitality industry. We also offer equity for all employees as part of our commitment to everyone being an owner and working together to build an outstanding company. Bonus Eligible: The On-Target Earnings (Base Salary + Annual Bonus) range for this role is $145,000 - $165,000
• Comprehensive benefits package: We offer a full slate of benefits for our employees and their families: comprehensive medical, dental, and vision benefits, commuter benefits, gym reimbursement, 401K plan, life insurance, and unique wellness offerings including One Medical, Gympass, Spring Health, Carrot, and Headspace
• Employee programs: Through our Roomie’s Choice program, all employees at SevenRooms receive a monthly stipend to spend however they see fit. You will also receive unique milestone awards throughout your journey with SevenRooms, including swag, experiences, and trips to celebrate specific years of tenure
• Learning and professional development: Your manager will partner with you on establishing quarterly goals that not only benefit our organization but aid in your overall career development and advancement. SevenRooms also provides financial support for continuing education, certifications, or participation in external training programs as part of many reimbursement options available through Roomie’s Choice