Growth And Marketing Specialist

SWORD Health
Summary
Join Sword Health, a rapidly growing AI-powered healthcare company, as a Strategy & Ops Associate on the Growth Team. You will contribute to building a robust pipeline, optimizing funnel conversion, enhancing customer experience, and driving engagement through effective marketing strategies. This role involves content creation, campaign execution, paid media management, cross-functional collaboration, A/B testing, and KPI reporting. Sword Health offers a stimulating environment, career development, competitive salary, flexible remote work options, and various benefits. The position requires a Bachelor's degree in Marketing or Business, 2-5 years of relevant experience, and proficiency in various software and tools. The role is based in Portugal and requires a valid EU visa.
Requirements
- Bachelor's degree in Marketing or Business
- 2-5 years of marketing & growth experience with a focus on customer acquisition & retention in a B2C/B2B2C environment
- Proficient in Excel/Google Sheets, PPT/Google Slides, design tools, and paid media/performance marketing
- Excellent written and verbal English skills, with the ability to work collaboratively with teams across different time zones
Responsibilities
- Develop and manage content for consumer-facing assets including social media posts, emails, direct mail, webinars, fliers, and more, ensuring consistency across platforms
- Implement and execute marketing strategies, manage campaign calendars, and update email and mailer reporting dashboards
- Plan, execute, and optimize paid media campaigns to drive user acquisition and engagement
- Work closely with internal teams such as Design, Tech, Business Leaders and external vendors to create effective marketing campaigns and strengthen internal and external relationships
- Conduct A/B testing and other experiments to find the right messaging and optimize campaign performance
- Monitor and report on Key Performance Indicators (KPIs) for all marketing campaigns on a weekly basis
Preferred Qualifications
B2C start-up/scale-up experience
Benefits
- A stimulating, fast-paced environment with lots of room for creativity
- A bright future at a promising high-tech startup company
- Career development and growth, with a competitive salary
- The opportunity to work with a talented team and to add real value to an innovative solution with the potential to change the future of healthcare
- A flexible environment where you can control your hours (remotely) with unlimited vacation
- Access to our health and well-being program (digital therapist sessions)
- Remote or Hybrid work policy
- Health, dental and vision insurance
- Meal allowance
- Equity shares
- Remote work allowance
- Flexible working hours
- Work from home
- Unlimited vacation
- Snacks and beverages
- English class
- Unlimited access to our Learning Platform
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