Growth Manager

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TechCrunch

πŸ“Remote - United States

Summary

Join LemFi, a Series B fintech revolutionizing cross-border financial services for immigrants, processing over \$1 billion monthly. We're a 300+ employee company across 15+ countries, offering instant remittances, foreign exchange, and multi-currency accounts. We seek a driven individual with deep understanding of the African-Nigerian market to spearhead user acquisition, community engagement, and partnership development. The role demands strong analytical, strategic, and communication skills, along with a results-oriented and data-driven approach. Success requires entrepreneurial spirit, adaptability, and a willingness to travel and work some weekends. This position is key to expanding our reach and impact in the region.

Requirements

  • At least 3 years of work experience, working in fast-paced environments
  • A sales, growth and/or marketing experience is a plus
  • Have previous experience conducting marketing to African diasporas
  • Good analytical skills
  • Excellent communication and interpersonal skills
  • Ability to think creatively and strategically to solve problems and drive growth
  • Self-motivated, proactive, and able to work independently in a remote setting

Responsibilities

  • Develop and execute comprehensive user acquisition strategies tailored to assigned markets
  • Utilise and efficiently manage a mix of online and offline channels, including community events, partnerships, and online based social groups campaigns to attract new users
  • Monitor and analyse the performance of acquisition campaigns, making data-driven adjustments to optimise results
  • Lead community-focused actions to build and nurture a strong and engaged user base
  • Organise and participate in local events, meetups, and forums to promote Lemfi and educate potential users about our services
  • Create and manage relationships with different types of community partners
  • Identify and establish partnerships with relevant businesses and organisations to drive user growth
  • Negotiate and manage partnerships to ensure mutual benefits and successful collaboration
  • Conduct market research to understand the needs, preferences, and behaviours of the communities we serve
  • Provide insights and feedback to the product and marketing teams to refine Lemfi’s offerings and messaging
  • Serve as a the advocate and voice of the user internally

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