Growth Marketer

Summary

The job is for a growth marketer at Logo Diffusion, an AI-powered design tool. The role involves developing a comprehensive growth strategy, managing influencer marketing campaigns, planning and executing paid ad campaigns, optimizing SEO, building a content strategy, executing email marketing campaigns, engaging with users to gather insights, analyzing marketing data, and working independently while collaborating with the small team.

Requirements

• Proven experience in growth marketing, ideally within SaaS
• Strong knowledge of influencer marketing, paid ads, content marketing, and email marketing
• Hands-on experience with SEO, digital marketing, and analytics tools
• Familiarity with AI tools and the ability to adapt to new trends quickly
• Excellent communication and negotiation skills with influencers
• Data-driven mindset with a focus on metrics like CAC, Conversion rate, and churn

Responsibilities

• +Develop and implement a comprehensive growth marketing strategy
• Manage influencer marketing campaigns across platforms like YouTube, Instagram, TikTok, and LinkedIn
• +Plan, execute, and optimise paid ad campaigns on Google Ads and Facebook Ads
• +Plan and distribute short-form content to boost engagement and brand visibility
• +Optimise SEO and build a content strategy to improve search rankings
• +Execute email marketing campaigns and ensure alignment with main marketing funnels
• +Engage with users to gather insights and improve the platform
• +Analyze marketing data to track performance, optimise campaigns, and uncover growth opportunities

Preferred Qualifications

• Experience in graphic design or the logo design industry
• Knowledge of using AI tools and automation, then applying it in a marketing context
• Experience with tools like Photoshop, CapCut, figma, and other design software
• Familiarity with SaaS environments or startups

Benefits

• Salary: $3,000 - $3,500 per month, depending on experience*
• Full-time and fully remote
• 14 days of paid time off annually
• Flexible work environment - manage your own time and enjoy work-life balance
• Professional development opportunities, including access to online courses, webinars, and conferences