Growth Marketing Director

Summary

Join COMPLY, a high-growth organization serving over 7,000 global clients, as their ambitious Director of Growth Marketing. This cross-functional role requires leading growth marketing and conversion rate optimization across various channels. You will collaborate with multiple teams, manage marketing campaigns, analyze data, and present findings to executives. The ideal candidate possesses 5+ years of B2B SaaS growth marketing experience, a bachelor's degree, and proficiency in tools like Hubspot and Salesforce. COMPLY offers a comprehensive benefits package including full medical, dental, and vision coverage, unlimited PTO, a work-from-home stipend, and a vibrant company culture.

Requirements

• 5+ years’ growth marketing/performance marketing experience with direct experience in B2B SaaS companies
• Bachelor's Degree or equivalent experience
• Demonstrated history of driving direct impact to key business metrics with samples and results of past campaigns
• Passion for and deep understanding of data and the ability to efficiently access and analyze data needed
• Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward
• Proficient using Hubspot and Salesforce
• Deep understanding of marketing funnel management
• Competent in marketing areas including strategy, account based-marketing, lead nurturing, demand generation and content creation
• Deep understanding of how to manage and optimize the lead handoff from marketing to sales
• Strong project management skills with the ability to manage multiple projects in a fast-paced, highly cross-functional role
• Exceptional verbal and written communication, time management, and organizational skills
• Team player and problem solver
• Strong collaborative and cross-functional interpersonal skills

Responsibilities

• Collaborate cross-functionally across the marketing team, with subject matter experts, and with business stakeholders to manage and execute program deliverables including email, content marketing, advertising, events, social, marketing operations, sales collaboration, and more to establish growth strategies to support the combined organizations’ revenue goals
• Manage key conversion points in the marketing funnel, including landing pages, website calls-to-action (CTAs), and lead-generation forms
• A/B testing and continually measure the performance of these conversion assets
• Maintain a multi-channel marketing calendar and program plan to ensure alignment and collaboration across marketing
• Create, manage, and experiment with new user acquisition campaigns
• Conceive and execute on a wide range of content campaigns to drive education and engagement
• Manage SEO
• Analyze data to monitor revenue performance and uncover areas for improvement
• Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level

Preferred Qualifications

B2B marketing in a SaaS or high-tech organization preferred (financial services compliance marketing industry experience is a plus!

Benefits

• Full medical, dental, and vision coverage at little to no cost
• Unlimited PTO
• Discounts on pet insurance
• 100% Remote Flexibility : We offer a virtual onboarding experience with a stipend to help work-from-home set up your work-from-home office
• Employee Centric Culture : We host virtual happy hours and team bonding events to keep our fun COMPLY culture alive
• High Growth Startup : There is plenty of room for you to impact the organization and advance your career positively!