Growth Marketing Manager II

Summary

Join HashiCorp's Lead Engine and Sales Play team as a Growth Marketing Manager II and serve as the primary liaison between Revenue Marketing and Global Corporate Sales. You will drive alignment and accelerate pipeline growth through optimized lead workflows and campaign execution. Responsibilities include creating performance dashboards, developing outreach messaging, driving adoption of marketing tools, launching sales plays, and partnering with the analytics team. The ideal candidate possesses 5+ years of experience leading scaled, cross-functional marketing initiatives in B2B SaaS or enterprise software, a strong track record of driving pipeline and revenue, and proficiency with various marketing tools. This role requires excellent project management, communication, and stakeholder alignment skills. The position is remote.

Requirements

• 5+ years of experience leading scaled, cross-functional marketing initiatives, preferably within B2B SaaS or enterprise software
• Strong track record of driving pipeline and revenue through strategic, multi-channel marketing programs
• Experience collaborating closely with Sales, Marketing, and Operations teams to align on strategy and execution
• Proficiency with key tools such as Salesforce, Marketo, Outreach, Qualified, and ZoomInfo
• Skilled in developing campaign messaging, pipeline strategies, and performance reporting for internal stakeholders
• Excellent project management, communication, and stakeholder alignment skills
• Comfortable operating in a fast-paced, dynamic environment with the ability to self-start and execute in ambiguity

Responsibilities

• Serve as the primary point of contact between Marketing and the Global Corporate Sales segment to ensure alignment and collaboration
• Create and maintain dashboards to track lead-to-opportunity performance (ex. engagement, MQLs, pipeline contribution) and identify areas for optimization
• Develop Outreach messaging and sequences for Corporate Account Managers that align with integrated campaign themes and sales plays
• Drive adoption and effective usage of marketing tools such as Outreach and Qualified across the Corporate Sales team
• Launch Sales Plays by building targeted account lists, crafting campaign-aligned messaging, and setting up performance tracking
• Partner with the analytics team to standardize performance reporting and readouts for executive stakeholders

Preferred Qualifications

• Experience working directly with sales teams or in a sales support capacity
• Background in high-growth technology or SaaS companies
• Familiarity with go-to-market strategies for cloud services, software solutions, or technical products