GTM Sales Executive

Summary

Join HitPay, a fast-growing full-stack payments infrastructure platform, as a GTM Sales Executive to lead our entry into the Japanese SMB market. This critical role involves shaping our early market presence, validating use cases, acquiring initial customers, and influencing product localization. You will conduct market research, engage with merchants, and close early customers, while also collaborating with local partners to expand distribution. Define early sales playbooks, pricing strategies, and acquisition tactics, working cross-functionally with product and engineering teams. Provide localization feedback to refine product features and ensure market fit. Build and maintain a healthy sales pipeline, track key metrics, and report to leadership. This is an exciting opportunity to make a significant impact on a rapidly expanding company.

Requirements

• 4–7 years of experience in B2B sales or GTM roles at SMB SaaS or Payments companies in Japan
• Proven track record of launching or growing new products in a market (ideally post-Series A/B startups)
• Strong knowledge of the Japanese SMB ecosystem — especially in sectors like food & beverage, beauty, retail, or pop-up vendors
• Fluent in Japanese and English
• Comfortable working independently and collaboratively in a fast-paced environment
• Strong communicator, with a bias toward action and experimentation

Responsibilities

• Market Validation & Customer Discovery : Conduct discovery calls, merchant interviews, and market research to understand payment pain points in Japan’s POS SMB segment
• Sales Execution : Identify, engage, and close early customers. Execute outbound and inbound sales motions. Demonstrate HitPay’s in-person payment solutions (QR, terminal, soundbox)
• Partnerships : Work closely with local ISVs, resellers, and payment partners to expand distribution
• Go-to-Market Strategy : Define early sales playbooks, pricing feedback, and merchant acquisition tactics. Work cross-functionally with Product and Engineering teams
• Localization Feedback : Share insights with Product to refine terminal flows, language support, integrations, and payment methods required in Japan
• Pipeline Ownership : Build and maintain a healthy sales pipeline using CRM tools
• Reporting : Track key metrics — lead to close, CAC, merchant feedback — and share with leadership

Preferred Qualifications

Experience with POS hardware, payment terminals, QR payments, or integrated commerce platforms is a plus

Benefits

Competitive base + performance incentives + equity