GTM Technology Manager

Summary

Join Lyra Health as a GTM Technology Manager and own the optimization of systems, tools, and technologies for our GTM teams. Collaborate with Sales, Marketing, Customer Success, and GTM Ops to ensure our tech stack supports and accelerates business goals. Evaluate, implement, and oversee tools and processes to drive efficiency and alignment. Own the GTM tools strategy, manage vendor partnerships, budgets, and contracts. Analyze data to provide insights and recommendations for broader business objectives. Build relationships with internal and external partners to understand needs and priorities, identify gaps, and drive execution excellence. This role can be based in Burlingame, CA, hybrid, or fully remote within the US.

Requirements

• 8+ years of demonstrated success working within GTM Operations, marketing/sales operations, GTM systems management or technology sourcing
• Bachelor’s degree in related field
• 5+ years experience with key GTM tools (Salesforce, Outreach, Zoominfo, LinkedIn Nav)
• Experience with Salesforce, including Salesforce features, and knowledge of commonly used tools across go-to-market functions, including campaigns, CRMs, prospecting, digital marketing, etc
• Analytical mindset with a deep understanding of data flow, reporting, and systems integration
• Proven track record of managing multiple complex projects simultaneously
• Excellent written, verbal and interpersonal communication skills, with the ability to engage and influence stakeholders at all levels, and translate business needs into technical solutions
• Excellent at assessing and optimizing technology tool usage, effectiveness, and budget
• Excellent critical thinking, analytical and problem solving skills including the ability to analyze data and create insights
• Comfortable facilitating meetings, presenting to leaders and cross-functional teams
• Decisive, but respectful of and adaptive to changing priorities
• Ability to work independently and collaborate with teams
• A passion for process improvement and a proactive approach to problem solving

Responsibilities

• Own the GTM technology tools strategy including CRM (e.g. Salesforce), sales engagement tools (e.g., Outreach) and reporting platforms (e.g., Tableau)
• Develop, oversee, and optimize the procurement process for GTM’s technology tools ensuring alignment with business objectives
• Partner closely with Sales, Marketing, Customer Success and GTM Ops teams to align tool functionality with business needs and strategic goals
• Evaluate new technologies and lead implementation projects that support revenue growth, lead management, and operational efficiency
• Maintain data integrity and integration across systems to ensure a seamless end-to-end view of the customer journey
• Develop and document scalable processes that improve operational effectiveness and enable consistent execution of GTM initiatives
• Monitor and improve cost and utilization efficiencies through a documented process
• Develop and document processes for routine review of technology tools, ensuring tools are being utilized as intended and providing value
• Support reporting and analytics efforts by ensuring data structure supports performance measurement and insights
• Develop and deliver reports, proposals, and presentations on technology utilization, optimization, costs/savings, and assessment of future technology tools
• Provide training and ongoing support to GTM teams on tool usage and best practices
• Stay current with emerging technologies and recommend innovative solutions to optimize our GTM strategy
• Manage vendor relationships including contract negotiation
• Oversee the planning, execution and delivery of cross-functional technology projects and tool implementations within GTM
• Act as the primary point of contact for GTM technology strategy
• Collaborate with core GTM team members, key stakeholders and cross-functional teams
• Use a data driven approach to initiate, improve and scale current GTM technology tools

Benefits

• Comprehensive healthcare coverage (including medical, dental, vision, FSA/HSA, life and disability insurances)
• Lyra for Lyrians; coaching and therapy services
• Equity in the company through discretionary restricted stock units
• Competitive time off with pay policies including vacation, sick days, and company holidays
• Paid parental leave
• 401K retirement benefits
• Monthly tech allowance
• We like to spread joy throughout the year with well-being perks and activities, surprise swag, free food, regular community celebration…and more!