Head of Product Marketing

Summary

Join AssemblyAI as the Head of Product Marketing and help shape the company's narrative, target audience, and key differentiators. Collaborate with product, marketing, and sales teams to bring AssemblyAI's story to life. This leadership role involves building marketing foundations, setting the tone for marketing, and establishing go-to-market excellence. You will partner with the leadership team and build a world-class marketing team. The ideal candidate has 7+ years of B2B product marketing experience, a proven track record of success, and the ability to build from the ground up. This role reports to the CMO and offers a competitive salary.

Requirements

• 7+ years in B2B product marketing
• Experience selling to a technical audience and working with developers is ideal, as is previous experience at a growth-stage startup
• Proven track record of partnering closely with product teams to influence product strategy, bring new products to market, and establish go-to-market processes for new product launches
• Energy and excitement to go from 0 to 1. You love building and can set a vision for the future, while not being afraid to get your hands dirty in the present to make things happen
• People management and leadership experience. This is an opportunity to build product, marketing from the ground up, and we are looking for a leader who can build out a strong PMM function
• Experience working with revenue teams on training, positioning, enablement assets, and competitive deal support
• An ability to sell to multiple audiences and buyer types and experience creating a segmentation strategy to win in key use cases and industries
• Experience partnering closely with demand generation teams to test messages and create campaigns that drive pipeline and revenue for the business

Responsibilities

• Build PMM foundations including messaging and positioning frameworks, buyer personas and ideal customer profiles, and competitive intelligence
• Partner with product and revenue teams to bring new products to market and develop our GTM processes, tactics, and success metrics for new product launches
• Establish AssemblyAI as the clear leader in the speech AI space by partnering with DevRel, research, and engineering teams to amplify the incredible innovation and research advancements the team is making
• Support our self-serve revenue engine, with a keen eye for user experience and self-serve monetization paths
• Enable our revenue teams to win with thoughtful messaging, decks, on-pagers, product and persona training, and more
• Bring market and competitive insights into our product development process from customer facing-teams, competitors, and market research
• Come to the table with a clear perspective on the story we should be telling and what it takes for us to win the hearts and minds of our prospective customers and advocate for the customer’s needs in every interaction and program you run
• Set the foundation for successful product marketing and scale the team as AssemblyAI grows

Benefits

$246,500 to $290,000 Total Cash