Head of Product Marketing

TetraScience Logo

TetraScience

📍Remote - United States

Summary

Join TetraScience as an elite product marketing leader for our next-gen lab data management products. You will be responsible for product definition, packaging, pricing, promotion, and partnering strategies. This role requires a high-speed individual passionate about transforming scientific data into AI-native data. You will need experience in cross-functional collaboration, delivering best-in-class products, and a deep understanding of the lab data management market. You will lead the marketing strategy for our solutions, collaborating with product and marketing peers. This is a remote role with excellent benefits.

Requirements

  • 5+ years in life science software product marketing, ideally with a vendor producing LIMS, ELN, or SDMS products but you could also have come from a horizontal data vendor serving life sciences
  • Experience working with an enterprise customer base and sales force is essential
  • Proven track record of successfully championing trajectory-changing shifts in the biopharma industry which have resulted in revenue and customer growth
  • Fearless ability to interact with customers and synthesize their insights to drive marketing strategy
  • Deep knowledge of data management, data visualization techniques and tools, as well as experience managing data based products that deal with complex data, processing and analysis
  • Proven track record of developing and launching successful products, from ideation through implementation
  • Experience of building and leading highly technical product marketing teams
  • Ability to travel regularly to customer locations and evangelize the paradigm shifting Next-Gen Lab Management capabilities of The Scientific Data Cloud

Responsibilities

  • Create and measure yourself on the pipeline generated
  • Enable and equip the sales team with crucial sales tools, live training and resources that allows them to communicate the platform’s technical capabilities and value to customers
  • Deliver customer-facing technical marketing content (e.g. whitepapers, ROI calculators, blogs, white papers, solution briefs, eBooks, website copy, videos, and webinars) that attracts and engages our target Scientific IT persona while fueling broader marketing programs
  • Develop, maintain and evolve new pricing/packaging models to sell the full value of TetraScience’s Next-Gen Lab Data Management Products
  • Alongside our technical and enablement teams you will create technical content like demos, presentations and FAQs to assist in the sales process
  • Build deep relationships with our customers' IT teams; deeply understand their processes and objectives
  • Be deeply knowledgeable of key competitors’ strengths/weaknesses and reasons for competitive wins/losses (including in-house or custom development) and create tools that enable Sales to successfully beat the competition
  • Build deep relationships with our customers' IT teams; deeply understand their processes and objectives
  • Conduct thorough market research and user feedback sessions to understand the needs and challenges faced by scientific and operational IT translating these insights into high value product features

Preferred Qualifications

Experience of working within a biopharma company in an IT related function is a big plus

Benefits

  • 100% employer-paid benefits for all eligible employees and immediate family members
  • Unlimited paid time off (PTO)
  • 401K
  • Remote role - work where you want to work
  • Company paid Life Insurance, LTD/STD

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