Oportun is hiring a
Manager, Direct Marketing Analytics

Summary

Join Oportun's Marketing team and become part of our supportive, intellectual, and fun culture. As a Manager of Direct Marketing Analytics, you will help grow our business by analyzing performance of campaigns, measuring success, and guiding business decisions.

Requirements

• Bachelor's degree or higher in a quantitative field preferred
• 5+ years of experience in a data or analytically driven role, preferably in Fintech or a consumer-products oriented company
• Experience using database languages (any SQL variant) required; Python / SAS experience preferred
• Experience in communicating results to both analytically oriented and broader audiences
• Proficiency with MS Office products (Excel, Word, Power point etc.)
• Experience with data visualization and BI tools (Birst, Tableau, Looker, etc.)
• Comfortable in a high-growth, fast-paced, and agile environment
• Proactive approach and builder’s mindset toward finding new growth opportunities for the business
• Detail oriented with ability to manage multiple tasks
• Highly inclined to want to automate everything

Responsibilities

• Own end-to-end data and reporting workflow, including defining success, building necessary data pipelines, measuring performance, socializing metrics and insights, and creating actionable dashboards and reports
• Partner with Credit Risk, Data Science, Finance, and Product teams to drive alignment around reporting and metrics measurement
• Deeply understand how our data is structured and engage with Engineering and Product teams to understand changes that may impact data flow & accuracy
• Routinely forecast key performance metrics such as new applications, loans, and disbursements by channel
• Communicate insights to executive level leadership and cross-business stakeholders
• Present analytical output to inform strategic and tactical decision making and guide business decisions
• Set test & learn agenda around new business innovation, and growth initiatives
• Drive ideation and strategy to improve cost to acquire, and to monetize our total addressable market