Remote Manager, Sales and Marketing
closedCenterfield
πRemote - Worldwide
Job highlights
Summary
The job is for a Manager, Sales and Marketing role at Centerfield, a digital marketing solutions provider. The role involves managing end-to-end B2B marketing and sales processes, developing strategies for lead generation and sales process optimization, and managing marketing campaigns for existing agents. The ideal candidate should have a background in B2B marketing, experience with CRM systems like Salesforce, strong analytical skills, excellent communication skills, and the ability to mentor others.
Requirements
- Bachelor's degree in Business, Marketing, Communications, or a related field, or equivalent experience
- Minimum of 5 years of experience in B2B sales and marketing
- Extensive experience with CRM systems, specifically Salesforce
- Proven track record of developing successful lead generation and sales optimization strategies
- Strong analytical skills and experience with sales metrics and reporting
- Excellent communication and interpersonal skills, with the ability to engage and influence stakeholders at all levels
- Demonstrated ability to mentor others, driving performance and professional growth
Responsibilities
- Establish a framework for success for retail agent acquisition
- Fix/update Salesforce (we are both starting from scratch)
- Understand Sales Cycle
- Ensure incentives (including comp plans) are aligned with segment goals
- Develop sales promotions as needed
- Understand/teach product positioning
- Stabilize marketing and ensure appropriate reporting
- Develop best practices around onboarding agents in areas of greatest need
- Define the needed reporting and KPIs to drive the right team behavior and results
- Manage all reporting needs to the carrier partners
- Develop a pricing program for all product offerings to drive growth
- Understand the competitive landscape
- Anticipating Agent Carrier adoption of AIC
- Develop onboarding strategy for agents
- Work closely with corporate carriers on marketing materials
- Work with tech prod to ensure the program works as anticipated
- Unify our messaging and product pitch
- Understand/support the marketing needs of the broader AM team
- Develop approach to conferences and trade shows
- Utilize all B2B marketing and promotion methods to drive awareness of our retail agent offering as well as re-activation efforts
Benefits
- Competitive salary + bi-annual bonus
- Unlimited PTO β take a break when you need it!
- Industry-leading medical, dental, and vision plans + generous parental leave
- 401(k) company match plan β fully vested on day 1
- Award-winning culture & unprecedented team spirit (featured in LA Business Journal & Built In LA)
- Career growth β we enjoy promoting from within!
This job is filled or no longer available
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