Penumbra, Inc. is hiring a
Marketing Associate in United States

Logo of Penumbra, Inc.
Marketing Associate
🏢 Penumbra, Inc.
💵 $66k-$91k
📍United States
📅 Posted on Jun 10, 2024

Summary

The Marketing Associate role at Penumbra Inc involves supporting marketing efforts, creating marketing literature, identifying customer acquisition opportunities, analyzing trends, conducting competitive research, and performing market research. The job requires a Bachelor's degree and 1+ years of experience in medical device marketing.

Requirements

  • Bachelor's degree in Business, Biology, Engineering/Bioengineering, or a related field, and 1+ year(s) of related experience, or an equivalent combination of education and experience
  • 1+ years of experience in medical device marketing

Responsibilities

  • Assist product marketing teams with creating new marketing literature and sales support tools and videos that best position and promote the assigned product line to its customers
  • Work closely with product marketing teams to identify opportunities for new customer acquisition and existing customer growth and retention, and to determine appropriate criteria for product insights
  • Identify, analyze, and interpret trends and patterns in customer behavior data sets of varying size and complexity
  • Communicate customer/product insights, segmentation, and other learnings to stakeholders including product marketing and sales teams and corporate strategy
  • Perform deep-dive analysis to understand drivers of marketing performance to shape ongoing and future campaigns
  • Develops and shares key strategic insights through data analysis and visualization
  • Conduct competitive research and analyze benchmark data
  • Perform market research focused on identifying new markets, helping prioritize market launch cadence based on geography and local market dynamics
  • Take complex ideas and information and translate these into an understandable and actionable set of recommendations and findings

Preferred Qualifications

  • MBA preferred
  • Good knowledge of MS Excel and Analytics software (Tableau, Salesforce, etc.), Analytical abilities preferred

Benefits

Generous benefits package for eligible employees that includes medical, dental, vision, life, AD&D, short and long-term disability insurance, 401(k) with employer match, an employee stock purchase plan, paid parental leave, eleven paid company holidays per year, a minimum of fifteen days of accrued vacation per year, which increases with tenure, and paid sick time in compliance with applicable law(s)

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