Summary
Join Precision Medicine Group as a Marketing Associate and play a key role in executing marketing strategies and tactics. You will contribute to the development of various marketing materials, manage vendor relationships, deploy ad campaigns, and track results using analytics tools. This position requires collaboration with internal teams and external vendors to ensure successful marketing campaigns. The ideal candidate possesses a Bachelor's degree, relevant experience, and proficiency in digital marketing. This role offers a competitive salary, benefits, and the opportunity to make a measurable impact on the company's growth.
Requirements
- Bachelorβs degree in Life Sciences, Marketing or other relevant field, or equivalent combination of education and experience
- 2 years of related work experience
- Proficiency with MS Office Suite
- Experience deploying digital ad campaigns (LinkedIn, Facebook, Instagram)
- Experience working with marketing/advertising vendors
- Demonstrated ability to effectively project manage multiple concurrent projects
- Highly organized and detail-oriented
- Proactive attitude with a strong sense of ownership and accountability
- Ability to collaborate effectively
- Ability to effectively work remotely
- Full English proficiency, other languages are a plus
Responsibilities
- Work closely with the Director of Marketing to develop, deploy, track, and measure results for marketing campaigns across multiple areas
- Support the development of marketing content including brochures, info sheets, case studies, and website content
- Help maintain and update marketing content and assets, ensuring all materials are current and relevant
- Coordinate the marketing calendars for multiple product lines to ensure timely deployment of assets
- Partner with Precisionβs design team to develop marketing materials
- Communicate with and manage vendors β for support services, ad space, etc
- Create and deploy email marketing campaigns and lead nurturing campaigns
- Support lead qualification and lead handoff to the Business Development team
- Measure and report on results and marketing metrics
- Support content and thought leadership initiatives including webinars, white papers, and conference talks
- Work closely with other marketing teams to ensure activities are coordinated with other business units across Precision
- Carry out other duties/projects as assigned
Preferred Qualifications
- Experience with HubSpot, Salesforce, or some other marketing automation platform
- Copywriting proficiency (support copy development including value propositions, calls to action, etc.)
Benefits
- Discretionary annual bonus
- Health insurance
- Retirement savings benefits
- Life insurance
- Disability benefits
- Parental leave
- Paid time off for sick leave and vacation