Marketing Campaigns Manager

Summary

Join Precisely's Americas Campaigns Team as a Marketing Campaigns Manager and manage end-to-end digital campaigns for data governance, quality, and master data management (MDM) solutions. You will support strategic marketing plans to drive demand and optimize campaigns and conversions. This role requires designing, building, measuring, and optimizing lead generation and nurture programs. Responsibilities include reporting on campaign performance, executing integrated campaigns, developing quarterly campaign plans, and collaborating with other teams. Precisely offers a work from anywhere culture and opportunities for growth and development. The ideal candidate has 4+ years of experience in campaigns marketing and demand generation, strong communication and analytical skills, and project management experience.

Requirements

• An experienced marketing and demand generation professional with 4+ years’ experience in campaigns marketing and demand generation
• A self-starter, able to take a project and run with it
• A strong, professional communicator, both written and verbally
• Able to work with multiple stakeholders to prioritize deliverables effectively
• Extremely organized and has solid project management experience
• Strong analytical skills

Responsibilities

• Design, build, measure and optimize lead generation and nurture programs that support our Demand Generation funnel targets
• Report on and analyze regional and global campaigns programs against targets and KPIs
• Execute integrated campaigns as well as Precisely-produced webinars, third-party programs, multi-step email campaigns, and more
• Develop quarterly campaigns plans across channels and tactics with the Product Marketing team
• Coordinate with the Field Marketing team with synergies on specific events and related messaging to support segment goals and initiatives
• Collaborate across the Marketing team to deliver campaign strategy and content, emails, messaging, and other assets that drive prospect engagement

Preferred Qualifications

Experience with the following technologies is a plus: Microsoft Office (Word, PowerPoint, Excel VLOOKUPs/Pivot Tables), Tableau/web analytics, customer relationship management (CRM) and marketing automation systems, as well as basic knowledge of HTML

Benefits

• With a "work from anywhere" culture, we celebrate diversity in a distributed environment with a presence in 30 countries as well as 20 offices in over 5 continents
• We are committed to career development for our employees and offer opportunities for growth, learning and building community