Senior Field and Campaign Marketing Manager

AssemblyAI Logo

AssemblyAI

💵 $130k-$150k
📍Remote - United States

Summary

Join AssemblyAI, a leading Speech AI company, as a Sr. Field and Campaign Marketing Manager to lead field marketing initiatives and integrated campaigns. You will execute the upmarket strategy, driving connections with developers, product leaders, and decision-makers. This cross-functional role requires collaboration with product, customer, and marketing teams. Responsibilities include planning and executing events, assisting with community engagement, running field programs, building scalable event kits, supporting industry conference presence, owning campaign strategy and execution, collaborating on reporting and dashboards, and reporting ROI to leadership. The ideal candidate possesses 3+ years of B2B marketing experience with a focus on campaign/field marketing, experience marketing to technical audiences, and demonstrated success running integrated campaigns. A strong analytical mindset and excellent communication skills are essential. Bonus points for experience in AI/ML and familiarity with developer tooling ecosystems.

Requirements

  • 3+ years of B2B marketing experience, with a focus on campaign/field marketing
  • Experience marketing to technical audiences, preferably in AI, APIs, or developer tools
  • Demonstrated success running integrated campaigns that generate qualified pipeline
  • Strong event and field marketing chops—including planning, logistics, and onsite execution
  • Experience with enterprise and upmarket motion, including ABM and executive engagement
  • Analytical mindset with experience using data to iterate and improve campaign performance
  • Excellent cross-functional project management and communication skills

Responsibilities

  • Plan and execute strategic dinners and events for customers and high-value prospects in major markets (e.g., SF, NYC, London)
  • Assist our community team with hackathons, livestreams, and any additional programming meant to engage our developer audiences
  • Run upmarket field programs including executive briefings, customer meetups, and partner events
  • Build scalable “event in a box” kits to enable GTM teams to host events independently
  • Support our presence at industry conferences via sponsorships, hosted events, and guerilla tactics like pop-up happy hours
  • Own full-funnel campaign strategy and execution for use cases such as voice agents and conversation intelligence
  • Support growth and PMM with differentiated campaigns that highlight AssemblyAI’s competitive value proposition and incentivize switching
  • Collaborate with Analytics team on reporting/dashboards needed to measure the success of events and campaigns
  • Report ROI and key metrics to leadership
  • Build thoughtful programming tied to quarterly goals

Preferred Qualifications

  • Experience in AI/ML, conversation intelligence, or voice tech
  • Background working with or marketing to developers and product teams
  • Familiarity with developer tooling ecosystems and modern GTM strategies

Benefits

$130,000 - $150,000

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