Marketing Developer Representative

Summary

Join our fully remote team of 100+ employees as a Marketing Development Representative (MDR)! In this role, you will be responsible for converting marketing leads into qualified sales opportunities by utilizing various communication channels such as phone, email, and SMS. You will design and execute multichannel follow-up strategies, maintain accurate CRM records, and report on your progress toward achieving daily, weekly, and quarterly targets. You will also contribute valuable marketing insights and identify areas for process improvement. This position requires experience in a similar role, strong communication skills, and a metrics-driven approach. We offer a dynamic work environment and the opportunity to make a significant impact on our growing company.

Requirements

• Experience (1 year+) owning & achieving lead follow-up/conversion in SDR / MDR role for B2B product or service
• High performer experience in a multichannel hunter sales organization , including phone/SMS/email, etc
• Implementation Experience designing and implementing follow-up strategies in CRM, email marketing tools, etc
• Metrics Driven / Manages Success - Ability to set/keep a pace and adapt based on trending results
• Persistent & Personable – Balances tenacity with a helpful, consultative tone across channels
• Process-Improvement Mindset – Tests, measures, and iterates without waiting for direction
• Compelling Written Voice – Crafts concise, relevant, campaign-aligned copy
• Attention to Detail – Flawless CRM updates, timing adherence, and handoff notes

Responsibilities

• Connect & Follow Up – Execute scheduled, personalized multichannel touches for all Leads until a Sales Call is scheduled - or the lead is disqualified / cadence complete
• Strategy Design / Improvements – Build, A/B-test, and refine strategy to increase Bookings and Reach Rate
• Multi-Channel Communication – Use phone, email, SMS, and other channels to maximize Reach Rate
• Handoff to Sales - Transition scheduled calls, including context share and successful showup of the prospect to the scheduled call
• CRM Hygiene – Log every touch promptly; maintain accurate lead statuses, notes, and next-step dates
• Reporting – Report on activity & results, progress toward daily/weekly/quarterly targets, and improvement plans
• Marketing Insights – Supply lead-quality insights, objection trends, and campaign-level performance data
• Process Improvement – Identify blockers, propose enhancements to copy, timing, or tooling, and test new ideas to raise bookings