Marketing Growth Hacker
Inyova Impact Investing
Job highlights
Summary
Join Inyova, a leading digital platform for sustainable investing, as a Marketing Growth Hacker. You will be responsible for identifying and developing new customer acquisition channels, executing growth initiatives, experimenting with various marketing approaches, analyzing performance data, and collaborating with the Head of Marketing & Sales. This role requires a proven track record in business development or growth marketing, strong analytical skills, a business development mindset, and the ability to work independently. Preferred skills include proficiency in performance marketing tools. Inyova offers a fast-paced, flexible work environment, high-intensity coaching, attractive compensation, and various benefits including paid vacation, flexible work hours, company stock options, and professional development opportunities.
Requirements
- A proven track record in business development or growth marketing, with a knack for acquiring new customers through multiple and creative channels
- Strong analytical skills, with expertise in tracking performance and making data-driven decisions to optimise strategies
- A business development mindset, paired with grit, resilience, and adaptability to experiment and iterate
- The ability to work independently and autonomously while staying aligned with the team through frequent collaboration
Responsibilities
- Identify and develop new customer acquisition channels to grow Inyova’s customer base
- Work hands-on to execute growth initiatives, supported by the Marketing team when needed
- Experiment with conventional (e.g., partnerships) and unconventional approaches (e.g., hyper-local marketing) to drive customer acquisition while staying aligned with Inyova’s strategy
- Analyse performance data to optimise campaigns, track customer acquisition costs, and improve payback periods
- Collaborate closely with the Head of Marketing & Sales to align strategies and prioritise growth initiatives
Preferred Qualifications
- Proficiency in performance marketing tools like Google Ads and Meta
- Passion for sustainability and a strong alignment with Inyova’s values and mission
Benefits
- A first-hand start-up experience with the opportunity to disrupt the financial world and make impact investing mainstream!
- High-intensity coaching from our founders and leadership team
- You will join a high-performing team in a fast-growing start-up
- You will work in a fun and flexible environment with great and inspiring colleagues
- You will be part of an ambitious impact mission
- You will work very independently and take responsibility from day one, contributing your own ideas and opinions
- You will be on a fast-paced learning path where you will be learning, growing and developing professionally daily
- An attractive compensation package and fringe benefits, such as: 30 days paid vacation, flexible work hours, company stock options, financial commuting support, training and professional development budget, access to nilo.health, and many more…
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