Marketing Manager, Partnerships

Summary

Join Thumbtack as a Marketing Manager, Partnerships and play a key role in expanding our reach and integrating Thumbtack into the daily lives of homeowners and professionals. You will collaborate with various teams to launch and scale new partnerships and programs, developing a deep understanding of our customers to drive growth. This role requires strong partner marketing experience, project management skills, and data-driven decision-making. You will be responsible for managing marketing requests, ensuring proper tracking and reporting, and identifying new growth opportunities. The ideal candidate is a master collaborator with experience working across multiple functions. Thumbtack offers a virtual-first work model with various benefits and perks.

Requirements

• 5-7 years of partner marketing experience, including experience in partner management, growth, and product marketing
• Strong ability to build relationships across functions, levels and organizations, seamlessly juggling the priorities of multiple stakeholders
• Demonstrated project & partner management experience, including launching GTM initiatives
• Data-driven with a strong understanding of business drivers and a knack for using analytics to identify new opportunities and optimizations
• Track record of innovative partner marketing campaigns that capitalize on unique opportunities between partners
• Excellent written and verbal communication, including experience pitching new ideas
• Strong sense of both ownership of and urgency for achieving team objectives, and thrives with ambiguity

Responsibilities

• Partner across marketing, business development, product, communications, and enablement to support new ventures and demand API partnership roadmaps
• Support workstreams and go-to-market activity with an emphasis on partner marketing and enablement
• Project manages marketing requests and briefs, ensuring delivery and implementation of marketing and media assets and templates for various initiatives
• Collaborate with manager to identify new growth opportunities across the partnership landscape and ways to further integrate brand messaging in partner communications
• Ensure proper tracking, reporting, and attribution are in place to measure impact at each stage of the funnel
• Own reporting and communication of progress towards performance targets

Preferred Qualifications

• Experience in a marketplace company and/or high-growth startup
• Experience in partner marketing, product marketing, new channel testing
• Strong understanding of partner marketing measurement methodologies, experience reviewing and understanding data trends across LOOKER, Google Sheets, etc
• Experience working in a home-related industry

Benefits

• Virtual-first working model coupled with in-person events
• 20 company-wide holidays including a week-long end-of-year company shutdown
• Library (optional use collaboration & connection hub) in San Francisco
• WiFi reimbursements
• Cell phone reimbursements (North America)
• Employee Assistance Program for mental health and well-being