Marketing Operations Analyst

Summary

Join Xapo Bank as a Marketing Operations Analyst and contribute to impactful marketing initiatives. Support the planning, execution, and tracking of marketing projects and campaigns to enhance member acquisition, retention, and engagement. Collaborate with various teams, conduct research and data analysis, and ensure seamless integration of marketing efforts with broader organizational goals. This is a fully remote position, offering flexibility and the opportunity to work from anywhere in the world. The role involves coordinating resources, monitoring campaign performance, creating project plans, collaborating with teams, managing vendor contracts, and ensuring data accuracy. You will also research industry trends, refine marketing processes, and implement tools to streamline workflows.

Requirements

• A recent Bachelor’s degree in Marketing, Design, Business, or a related field
• Familiarity with advertising and analytics platforms (e.g., Google Analytics, LinkedIn, Instagram, Looker)
• Familiarity with tracking and analytics tools or a willingness to learn
• Interest in exploring lead generation strategies and testing campaign effectiveness
• Strong communication and teamwork skills to collaborate across teams
• Excellent organizational skills and ability to manage priorities effectively
• A positive attitude and eagerness to learn and grow in a fast-paced environment
• Curiosity about marketing trends and openness to adopting new tools and technologies
• Enthusiasm for learning and contributing to marketing and project initiatives
• A proactive, can-do mindset, eager to grow in a dynamic and supportive environment
• Familiarity with marketing concepts, advertising, or communications
• Analytical mindset with the ability to gather and interpret data to generate insights
• Demonstrate creativity, adaptability and intellectual curiosity, the ability to analyse problems and offer outside of the box solutions
• Exposure to marketing, advertising, or communications through coursework, internships, or projects
• A dedicated workspace
• A reliable internet connection with the fastest speed possible in your area
• Devices and other essential equipment that meet minimal technical specifications
• Alignment with Our Values and the Xapo Values-Driven Leadership principles

Responsibilities

• Support the coordination of resources and priorities for Xapo’s marketing strategy
• Assist in planning and tracking marketing projects, ensuring tasks are completed on time
• Monitor and report on marketing campaign performance, providing insights to the team
• Help create and update project plans, schedules, and documentation
• Collaborate with various teams to ensure alignment and effective execution of shared goals, seamlessly integrating marketing efforts with broader initiatives
• Assist with the development and management of vendor contracts and agreements
• Support vendor coordination and ensure deliverables meet agreed standards
• Perform daily administrative activities
• Assist in ensuring data accuracy, completeness, and integrity across marketing processes
• Conduct research for briefs and identify relevant resources, such as reports and case studies
• Stay updated on industry trends, market conditions, and the competitive landscape
• Documenting and refining marketing processes to improve efficiency
• Implementing tools and platforms to streamline marketing workflows
• Researching emerging trends in fintech and cryptocurrency marketing
• Maintaining Xapo’s brand consistency across all marketing initiatives

Benefits

• Shape the Future: Improve lives through cutting-edge technology, work 100% remotely from anywhere in the world
• Great work-life balance: Build amazing things with a balance of autonomy and collaborative teamwork. Set your own work schedule and make use of a flexible PTO plan when you need to recharge
• Expect Excellence: Collaborate, learn, and grow with a high-performance team. Learn how you learn best - from books to conferences, you’ll get a yearly budget for your individual learning and development goals