Analyst, Marketing Strategy and Operations

Summary

Join Transparent Partners, an independent consultancy specializing in enhancing customer experiences, as an Account Associate. This role supports the Account team in delivering against client visions, contributing to daily client interactions, synthesizing needs, and disseminating information across internal teams. You will support the creation of deliverables, conduct research, aggregate insights, and develop narratives. Responsibilities include relationship management, communication and meeting facilitation, delivering excellent client deliverables, financial management, and organizational development. The ideal candidate possesses a 4-year college degree, strong communication and organizational skills, and a basic understanding of digital marketing and Martech/Adtech. Transparent Partners offers competitive salaries, bonuses, health benefits, 401k matching, and a fully remote or hybrid work environment.

Requirements

• 4-year college degree in related field: MBA a plus
• Ability to take initiative and work in collaboration with internal team as well as external partners
• Strong commitment to successful management of projects across various functional teams
• Basic understanding of curiosity around Martech/Adtech, Consumer Data, Digital Marketing and/or Media
• Demonstrated ability to conduct research and apply that research in a meaningful way (i.e. competitive analysis, vendor capabilities, industry trends)
• Willingness to actively participate in meetings (internal and client facing)
• Ability to actively listen, demonstrate understanding and distill that information into deliverables (recap summaries, visual diagrams, presentations)
• Excellent time management and organizational skills with an eye for detail, while being able to see the big picture and keep an end goal in mind
• Strong communication skills – both written and verbal

Responsibilities

• Support the Account team in delivering against the client’s vision
• Contribute to daily interactions with the client helping synthesize needs and disseminating the information across internal teams for activation
• Support the creation of scoped deliverables- surfacing relevant research, aggregating key insights from discovery and developing narratives to convey findings
• Identify key areas of opportunity for the organization both internal and client-facing
• Be the primary point of contact for work stream tasks, output development and delivery (internal and external) - developing relationships with targeted stakeholders inside client, agency and technology organizations
• Assist PM or lead coordination and scheduling of internal/external meetings
• Grow and maintain knowledge of Marketing technology systems, analytics frameworks, data strategy principles and change management models
• Assist in the development of client-facing deliverables including (presentations, project roadmaps, research and thought leadership, status reports, etc.)
• Work closely with the Manager/Sr. Manager in the discovery process, executing evaluations and research project
• Partner with the account lead to monitor project pacing, recommend adjustments to balance workload and execute billing
• Help maintain, inform and improve upon internal process flows and governance
• Develop a deep level of trust across internal disciplines and contribute to the success of the work stream delivery
• Play an active role in supporting advancement of Transparent internal goals to educate and advance the team’s collective expertise
• Contribute to Transparent’s branding and awareness efforts through content creation, social marketing and event participation

Benefits

• Competitive salary + bonus opportunities
• Health, dental, and vision coverage
• 401k with match
• Fully-remote or hybrid work environment
• $50,000 - $80,000 a year