Marketing Operations Associate

Summary

Join Ontra, a leading AI legal tech company, as a Marketing Operations Associate! Based in the US, you will manage and optimize marketing databases, integrate marketing technology, and enhance data-driven decision-making. Responsibilities include data integrity management, platform integration oversight, data governance enforcement, workflow optimization, documentation and training, and cross-functional collaboration. You'll need 2+ years of marketing operations experience in a B2B SaaS environment, proficiency in Salesforce and Marketo, and strong analytical and data governance skills. Ontra offers a remote-first work policy, paid time off, parental leave, retirement contributions, professional development opportunities, and various insurance options. The base pay range is $68,000-$102,000 USD, plus equity grants.

Requirements

• 2+ years of marketing operations experience, ideally within a B2B SaaS environment
• Proven ability to handle multiple campaigns, timelines, and stakeholders effectively with strong organizational skills
• Expertise in Salesforce for lead data management and reporting, with hands-on experience using Marketo to optimize workflows, execute campaigns, and maintain data integrity
• Strong analytical skills for deriving insights from large datasets, coupled with an understanding of data management principles, segmentation, and governance
• Ability to propose innovative solutions for routine challenges, execute creatively on these solutions, and efficiently address issues in campaign execution and system inefficiencies

Responsibilities

• Conduct regular audits to clean up duplicates, incomplete records, and outdated data, ensuring the accuracy of the marketing database
• Ensure seamless data syncing between marketing and sales platforms, addressing and rectifying any inconsistencies
• Implement and uphold data governance policies to maintain compliance with GDPR, CCPA, and CAN-SPAM regulations
• Identify bottlenecks in marketing workflows and suggest process automation improvements for enhanced efficiency
• Develop and maintain best practices and standard operating procedures (SOPs) to guide marketing operations
• Partner with operational teams to guarantee data accuracy and cleanliness across all marketing initiatives

Benefits

• Remote-first working policy, with office hubs in SF, NYC, Santa Barbara, and London
• Twice yearly team offsites for in-person collaboration
• Paid flexible time off policy
• Paid parental leave and benefits
• Employer-supported retirement contributions, varying by country
• Monthly phone and internet reimbursement
• Company-sponsored LinkedIn Learning accounts, department budgets for professional development, and robust onboarding program
• Various options for medical, dental, and vision insurance