Marketing Operations Associate

Summary

Join Resident's fast-growing team as a Marketing Operations Associate, supporting the Ashley Home business. You will be a critical part of executing digital marketing campaigns, acting as the operational engine behind the scenes. Responsibilities include managing project timelines, trafficking ads, managing creative assets, and ensuring campaigns launch flawlessly. This role requires a retail, eCommerce, or DTC background and a data-driven approach. You will analyze performance metrics, and help shape campaign strategies using tools like Asana, Facebook Ads Manager, and TikTok/TTCX. The ideal candidate is detail-oriented, operationally savvy, and passionate about data analysis to improve campaign performance. This is a remote position open to candidates residing and authorized to work within the United States.

Requirements

• Bachelor’s degree preferred, ideally in Marketing, Communications, Business, or a related field
• Direct-to-consumer (DTC) or eCommerce experience required; strong understanding of digital customer journeys and performance marketing
• 3+ years of project management experience, with proven ability to manage timelines, deliverables, and cross-functional collaboration
• 3+ years of experience in account management or as an account executive within an advertising agency, ad exchange, or a large DTC brand
• Proficient with tools such as Google Workspace (Gmail, Docs, Sheets), Slack, Asana, Looker, and Figma
• Hands-on experience with advertising platforms including Meta Ads Manager (Facebook/Instagram), TikTok Ads Manager (or TTCX), Google Ads/YouTube, and Google DV360
• Comfortable working in a fast-paced, deadline-driven environment, with the ability to pivot quickly based on business needs and seasonal priorities
• Strong analytical mindset and a passion for using data and insights to drive decisions and optimize processes
• Highly organized, detail-oriented, and proactive in driving tasks forward independently and collaboratively

Responsibilities

• Use independent judgment to establish and implement asset naming protocols
• Manage Creative Production: Coordinate and oversee the delivery of a high volume of creative assets on a weekly and monthly basis to support the Growth Team’s marketing initiatives
• Platform-Specific Execution: Collaborate with platform leads to ensure all creative deliverables meet the specifications and requirements of each advertising channel (e.g., Meta, TikTok, YouTube)
• Project Management: Maintain structured, repeatable project timelines and asset launch schedules using tools such as Asana and Notion, ensuring all tasks are completed on time and within scope
• Asset Organization: Oversee the organization and upkeep of the digital asset library, ensuring all creative files are properly named, categorized, and delivered to platform leads in a timely manner
• Ad & Workflow Operations: Support ad operations by receiving final creative assets, managing asset intake, and ensuring accurate sorting, naming conventions, and categorization within Looker or other reporting tools

Preferred Qualifications

Agency experience is a plus, particularly in account or project coordination roles

Benefits

• Remote-first workplace (since 2016!)
• Competitive salary
• Annual bonus potential
• Health, Vision & Dental Insurance
• HSA company contributions
• 401K with company match component
• ���Take what you need” PTO
• Wellness benefits
• WFH office and cell phone/internet stipend
• A FREE MATTRESS plus an awesome Friends and Family discount!