Replicant is hiring a
Marketing Operations Manager

Summary

Join Replicant as the Marketing Operations Manager and play a pivotal role in optimizing marketing processes, ensuring seamless execution of marketing programs, and driving efficiency across our marketing operations.

Requirements

• 3-5+ years of experience in marketing operations, business ops, or a similar role
• Proficiency in marketing automation platforms (e.g., Marketo) and CRM systems (e.g., Salesforce)
• Strong analytical skills with the ability to interpret data and provide strategic and actionable insights
• Excellent project management skills and attention to detail
• Ability to work collaboratively across departments and manage multiple projects simultaneously

Responsibilities

• Set up and manage marketing programs in Marketo and Salesforce, including webinars, email campaigns, and events
• Ensure accurate forecasting, tracking and measurement of the different programs
• Develop and manage forms, workflow logic, confirmation emails, and other technical elements related to each program
• Own forecasting and tracking for campaign performance
• Conduct program efficiency by channel/tactic and ROI analysis on program spend on a regular basis
• Support the GTM teams with list building and reporting
• Manage and optimize marketing attribution models
• Use customer and behavioral data insights to inform program selection recommendations
• Manage the marketing program calendar and communications to the field
• Assist with Martech stack, tool integrations, and data management
• Manage and optimize lead import, scoring, and routing
• Own Marketo database segmentation management
• Evaluate, optimize and orchestrate AI tools to modernize our GTM strategy
• Conduct continual full-funnel and buyer journey analysis

Benefits

• Remote working environment that respects time zone differences
• Highly competitive salaries, equity, and for US Employees, a 401(k) plan
• Top of the line healthcare (medical, vision, and dental)
• Health and Wellness Perk
• Equipment Stipend
• Flexible vacation policy
• Amazing team trips & offsites where you can find our CEO baking bread for the team
• Replicants are eligible for a 5-week sabbatical after being at the company for 4.5 years