Marketing Operations Specialist

Summary

Join BambooHR as a Marketing Operations Specialist and kickstart your career in marketing operations or marketing automation. This Utah-based hybrid position offers the opportunity to grow your email marketing skills while contributing to various aspects of marketing operations. You will collaborate with email marketing managers, conduct QA checks, solve problems, build scalable processes, and assist with larger-scale projects. The role requires a bachelor's degree in a related field and 1-3 years of marketing experience or 1+ year in marketing operations. BambooHR provides comprehensive training and a great work/life balance, along with numerous benefits.

Requirements

• Have a Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience)
• Have gained 1-3 years of experience in basic marketing (Social, Email, etc.), or 1+ years of experience in Marketing Operations
• Have a growth mindset - be eager to learn, develop new skills, and face new challenges and ambiguity head-on
• Have a true passion for digital marketing and strong foundational understanding of marketing principles and concepts
• Be a problem-solver - love fixing inefficiencies, optimizing processes, and testing novel solutions
• Love analytics. Diving into data, interpreting it, and coming away with actionable insights is something you find energizing
• Be incredibly detail-oriented and organized
• Be an excellent communicator and team player, with the ability to quickly build relationships of trust across the business
• Be proficient in Google Sheets and Slides

Responsibilities

• Learn marketing operations best practices, including how to scale B2B marketing functions
• Collaborate with the Email Marketing Managers to assist in the development and execution of email marketing campaigns
• Learn to use email marketing platforms (such as Marketo) to build and deploy email campaigns, ensuring accuracy and proper formatting
• Conduct quality assurance (QA) checks on emails to ensure all elements - including links, images, and personalization - are functioning correctly
• Respond to requests and tickets from marketing team stakeholders, identifying root causes and solving a variety of problems (such as lead routing issues, lead audits, and data questions)
• Assist with the behind-the-scenes operational work that makes our marketing campaigns possible (such as setting up the technical backend for webinars)
• Build scalable marketing processes, including using analytics to help the marketing team identify new areas of opportunity
• Assist Senior Marketing Operations Managers in larger-scale marketing operations projects, aligned to business objectives

Preferred Qualifications

• Be familiar with the basics of Marketo or other email marketing platforms
• Have a knack for interpersonal communication and be able to relate well and get along with others easily
• Be familiar with basic data privacy regulations (e.g., GDPR, CAN-SPAM)
• Have experience with email marketing platforms!
• Have familiarity with SQL logic (since Marketo logic is similar)
• Have a history of learning new things quickly
• Be able to work from our Draper, UT office 1+ times per week

Benefits

• 4 weeks paid time off
• 11 paid holidays
• Paid vacation time
• Medical with HSA and FSA options, dental, and vision
• 401(k) with a generous company match
• Access to a personal financial planner
• Legal and life insurance
• Paid Financial Peace University one year subscription
• Paid time to volunteer in the community
• Educational benefits to help cover higher education expenses
• Amazing Office Amenities: full size gym, pickleball courts, a great office cafe, and free fountain drinks
• In-Person Onboarding (Bamboo Beginnings) at Draper, UT headquarters
• Flexible Work Models: in-office, work-from-home, or hybrid