Marketing Specialist

Summary

Join Cogify Group, a dynamic Swiss tech solutions company, as our Digital Marketing Specialist. You will leverage your SEO, social media, and content marketing expertise to plan, execute, and optimize digital marketing campaigns. This role requires a strategic thinker with proven experience in the tech industry. You will lead SEO efforts, develop marketing strategies for e-commerce, manage social media campaigns, and create compelling content. We offer a competitive salary, remote work flexibility, and a fun, international work environment.

Requirements

• Minimum of 3 years of experience in both technical and strategic SEO
• At least 2 years of hands-on experience in planning and executing social media campaigns and contents
• Minimum of 2 years of experience in content creation and persuasive copywriting
• Proficiency in Google Analytics, Search Console, Tag Manager and design tools
• English and German proficiency are mandatory

Responsibilities

• Lead SEO efforts, covering both technical and non-technical aspects. Implement best practices, optimize website performance, and stay up-to-date with algorithm changes
• Develop and execute marketing strategies tailored to e-commerce, focusing on driving engagement and conversions for iCards by cogify
• Plan, execute, and optimize social media campaigns. Create engaging content that resonates with B2B audiences
• Develop and write compelling content for B2B corporate blogs and various digital platforms, aligning with the company's goals and audience needs

Preferred Qualifications

• Proven track record in digital marketing within the tech, software, or IT industry is highly preferred
• Familiarity with UX/UI design principles, basic web development knowledge, and experience with product development is a plus
• French is a plus

Benefits

• The chance to work with a very knowledgeable, high-achieving and fun team
• An international, diverse, dynamic and committed work environment
• The opportunity to work remotely, with a flexible work schedule
• A competitive salary - we offer employment contract for candidates based in Switzerland (for those who are based outside of Switzerland we offer contractor option - our flexible working model is designed around a monthly average of 150 hours, taking into account public holidays and vacation time. This approach ensures a better work-life balance, as it avoids the typical expectation of 180 hours per month, giving you more time to enjoy life outside of work)