Marketing Specialist

Summary

Join Pacific Data Integrators (PDI) as a Marketing Specialist in Gurugram! This full-time role, ideal for entry-level candidates with excellent communication skills and an academic record, focuses on brand visibility and lead generation in the data management and analytics domain. You will execute email campaigns, create engaging content (blogs, white papers, videos), manage social media presence, and develop visuals. The position requires experience with marketing tools like HubSpot, Mailchimp, and Adobe products. The role operates on a US shift (7 PM to 4 AM IST) and offers a hybrid work environment.

Requirements

• 15 years in B2B marketing (IT/Tech domain preferred)
• HubSpot, Mailchimp, WordPress, Hootsuite, Canva, Adobe tools
• Basic video editing, banner creation, and graphic design
• Strong writing, SEO, and Google Analytics skills
• Must have excellent oral and written communication skills

Responsibilities

• Execute email campaigns and optimize for performance
• Create engaging content (blogs, whitepapers, videos, etc.)
• Manage and grow presence across LinkedIn, Twitter, and other platforms
• Develop visuals: banners, infographics, short videos
• Plan and run multi-channel campaigns, track performance
• Conduct market research and share insights

Preferred Qualifications

Understanding of data analytics is a plus