Xero is hiring a
Marketing Technology Manager
Xero
๐ต ~$43k-$45k
๐Remote - Australia
Please let Xero know you found this job on JobsCollider. Thanks! ๐
Summary
Join a team of Marketing Developers working on automation, reporting, and feed and creative instrumentation as a Marketing Technology Manager to implement the Xero Marketing tech stack and support the deployment of multi-million $ budgets across all geographies and channels.
Requirements
- Expertise in Marketing Technology platforms such as Braze, Marketo, Salesforce Marketing Cloud, Meta Ads, Google Ads (Tag Manager, Analytics), Smartify, SearchAds360, Segment, and/or Hightouch
- Hands-on coding experience, having contributed to a major company-wide repository
- Strong technical acumen, with the ability to quickly adapt to new tools and technologies
Responsibilities
- Implement the Xero Marketing tech stack to support the deployment of multi-million $ budgets across all geographies and channels
- Join a team of Marketing Developers working on automation, reporting, and feed and creative instrumentation
- Adapt quickly to new to market tools that support campaign creation, creative optimization, measurement, ABM, and more in partnership with a variety of teams
- Work with engineering and Data & Analytics to deliver easily ingestible data from our third party ad platforms
- Work on standing up a headless CMS and content library, assist with the expansion of our Segment CDP including the use of Personaโs to deliver audiences, journeys, and personalization
- Develop the building blocks of our global data feed infrastructure that powers personalization and targeting across all channels
- Work inside our 3P data targeting infrastructure to power granular targeting across channels in partnership with Sales and Customer Engagement
- Partner with Data Analytics to instrument data-sharing pipelines (CAPI, GCLID upload, etc) and continuously improve the quality of the data we share with third-party platforms to improve bidding
- Build APIs that reach from our affiliate platform into ourย data pipelines, powering fraud detection, attribution and more
- Partner with Customer Engagement to build company-wide understanding of the technical capacities we can use to develop user journeys that drive conversions/upsell
- Partner with Sales on building lead-routing systems and appropriately orchestrate lead flows across self-serve and sales-assisted motion
Benefits
- Very generous paid leave to use however youโd like (plus statutory holidays!)
- Dedicated paid leave to care for your physical and mental wellbeing
- Employee Assistance Program to access mental health care for you and your family
- Health insurance
- Life insurance
- Income protection
- Wellbeing and sports programmes
- Employee resource groups
- 26 weeks of paid parental leave for primary caregivers
- Employee Share Plan
- Beautiful offices
- Flexible working
- Career development
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Please let Xero know you found this job on JobsCollider. Thanks! ๐