Online Search Analyst

Summary

Join our team as an Online Search Analyst to optimize our organization's presence in search engine results. Conduct detailed analysis, provide recommendations, and implement SEO strategies to enhance online visibility.

Requirements

• Bachelor's degree in Marketing, Business, Information Systems, or a related field
• 2+ years of experience in search engine optimization and marketing
• Strong understanding of SEO and SEM principles and tactics
• Proficiency in SEO tools and platforms (e.g., Google Analytics, SEMrush)
• Excellent analytical, problem-solving, and communication skills
• Up-to-date knowledge of trends and changes in search engine algorithms

Responsibilities

• Analyze search engine results to evaluate the performance of SEO and SEM efforts
• Conduct keyword research to identify high-impact words and phrases for use in online content and advertising campaigns
• Assist in the development and implementation of SEO strategies to enhance the company's online visibility
• Develop and maintain regular reports on search metrics, providing insights and actionable recommendations for improvement
• Monitor and analyze search trends and changes in search engine algorithms to adapt strategies accordingly
• Analyze competitors' search strategies and provide recommendations to gain competitive advantage
• Collaborate with content and marketing teams to implement SEO best practices in content creation