Outbound Growth Lead

Summary

Join Cache Ventures as the Outbound Growth Lead and spearhead outbound pipeline-building initiatives for the company and its portfolio companies. You will leverage multiple channels, experiment with messaging, and target buyer personas to build and refine the pipeline. Success requires applying first principles thinking to develop innovative outbound growth strategies. Utilizing AI and automation tools, you will construct a pipeline significantly larger than a typical SDR team. This role demands collaboration with marketing, strategic decision-making, and maintaining rigorous budgeting and forecasting. The position offers a competitive salary, remote work, flexible hours, and a loose vacation policy.

Requirements

• Excellent verbal and written communication skills
• Intelligent with strong analytical problem-solving skills
• Operate with complete autonomy, requiring minimal to no supervision
• 3-5 years of experience in demand generation/outbound growth, preferably within a high-growth SaaS environment
• Demonstrated expertise in marketing automation tools and analytics platforms
• Proven track record of designing and executing successful outbound campaigns, especially using AI and/or other creative solutions
• Strong analytical skills and a passion for data-driven decision-making
• Prior experience with sales-tech or B2B SaaS products
• Experience in roles focusing on growth marketing, sales development, account-based marketing, or similar top-of-funnel responsibilities

Responsibilities

• Leverage AI and automation to create highly personalized and relevant outreach campaigns to generate high-quality sales qualified leads and booked meetings
• Launch and test new outbound campaigns every week
• Master tools like HubSpot, Apollo, Clay, LinkedIn Sales Navigator, Zapier, and more
• Smartly utilize multiple data sources, like intent data, website analytics, and more, to optimize campaign performance and drive strategic decisions
• Collaborate with marketing to produce compelling copy and assets tailored to diverse buyer personas across mid-market and enterprise segments
• Outreach to potential partners and influencers in the industry to amplify our reach and impact
• Collaborate on growth strategy across the company, share funnel metrics regularly, and be a liaison between sales and marketing
• Maintain rigorous budgeting and forecasting for all outbound growth activities

Preferred Qualifications

Have a creative streak exceptional copywriting skills and the ability to communicate complex ideas effectively

Benefits

• Base Salary + Cache Rewards
• Work from anywhere in the world
• Loose vacation policy
• Flexible work hours