Remote Outreach, Lead Nurturing and Marketing Specialist

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Project Growth

πŸ“Remote - South Africa

Job highlights

Summary

Join our client's team and drive business development through strategic outreach and engagement as an Outreach, Lead Nurturing, and Marketing Specialist.

Requirements

  • 2+ years of experience in outreach and lead nurturing, with a focus on LinkedIn and HubSpot
  • Fluent in English (written and verbal) for effective outreach and relationship building
  • Familiar with tools like LinkedIn, HubSpot, and Constant Contact. WordPress experience is a plus, or the ability to learn quickly
  • Strong organizational skills to manage multiple tasks and campaigns
  • Ability to learn new tools quickly, particularly WordPress, CRM management, and Canva

Responsibilities

  • Manage LinkedIn messaging and email communication for business development using pre-provided templates and copy
  • Reach out to leads, follow up, and ensure consistent outreach across platforms
  • Set up and send emails via Constant Contact or HubSpot
  • Ensure proper follow-ups and engagement with leads
  • Engage with warm leads on LinkedIn, maintain relationships, and drive future business opportunities
  • Create flyers and marketing materials as needed using Canva
  • Track and manage leads in HubSpot, updating details and recording follow-ups
  • Monitor LinkedIn trends and insights to keep outreach relevant and effective
  • Assist in LinkedIn community engagement by responding to inquiries and warm leads
  • Support content posting on LinkedIn, and if familiar or willing to learn WordPress, assist with blog or content posting on the company website
  • Stay organized while managing multiple outreach campaigns
  • Communicate lead engagement status with the internal team

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