Summary
Join Compound Growth Marketing (CGM), a marketing consultancy helping companies scale, as a Paid Search Specialist. This fully remote, 40-hour/week position requires 4+ years of paid search experience in a B2B client-facing role. You will assist in developing and executing paid search strategies, manage client deliverables, build and monitor campaigns, and optimize performance. The role involves client communication, reporting, and coaching a junior analyst. A Bachelor's degree is required, and experience with HubSpot is a plus. CGM offers comprehensive benefits, including health insurance, flexible work schedules, unlimited PTO, 401k matching, parental leave, and a work-from-home stipend.
Requirements
- Must have experience working directly in paid search platforms managing campaigns for clients on platforms including but not limited to: Google Ads and Bing
- Experience managing budgets against a defined target goal on CPL, CAC, ROAS
- 4+ years paid search experience required
- B2B experience required including in depth knowledge of sales funnel stages
- Experience in a client-facing role with day-to-day client communication
- Ability to consistently perform under pressure in a fast-paced environment as an individual on a team, both taking and giving direction
- Proven ability to manage multiple projects, drive hard to completion, and deliver effective results
- Experience analyzing paid campaign results and developing insights, recommendations, optimizations
- Proven proficiency in Excel and Google Workspace
- Bachelorβs degree required
Responsibilities
- Assist with development and execution of paid search campaign strategy across multiple clients
- Project management of client deliverables and milestones
- Build, QA, launch, and monitor campaigns, including performance, budget pacing, and tracking of conversions
- Continuous QA of campaign setup, spend, creative, and etc
- Represent Compound Growth as the primary contact in client relationships, on weekly status meetings, and in client presentations
- Proactively identify areas of opportunity to optimize the campaigns to drive higher results
- Proactively communicate client needs, and roadblocks/challenges for client deliverables
- Develop campaign performance reporting in partnership with out analytics practice, including monitoring for performance and issues
- Support the Head of Paid Acquisition and Program Directors with the client strategy and department maintenance including billing, invoicing, time tracking, and other processes
- Coach a paid search analyst on campaign setup, execution, and optimization
Preferred Qualifications
- Experience managing programs on social and display platforms is not necessary but would set the candidate up for success in developing integrated strategies
- Experience with HubSpot is a plus
Benefits
- Comprehensive health benefits including health, dental, vision, and more
- Fully remote culture
- Flexible work schedules
- Unlimited PTO and sick leave policies
- 401k company match
- Parental leave
- Company laptop device
- Work from home stipend
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