Partner Marketing Executive

Summary

Join Purple as a Partner Marketing Executive and contribute to a dynamic team, supporting partner marketing efforts and working closely with the Growth Marketing Manager. You will play a key role in driving engagement, awareness, and revenue through the partner ecosystem. This is an excellent opportunity for someone early in their marketing career to grow and learn. The role involves various responsibilities, including campaign support, partner nurture management, content creation, and data management. You will also support account-based marketing, messaging, and portal management. The ideal candidate is ambitious, adaptable, detail-oriented, and a team player with a willingness to learn.

Requirements

• Ambitious – You’re keen to grow your marketing career and take ownership of projects
• Adaptable – You’re able to pivot quickly and stay cool in a dynamic, fast-moving environment
• Detail-oriented – You love organizing and keeping things running smoothly behind the scenes
• Team player – You’re willing to collaborate, share ideas, and support others
• Willing to learn – You’re open-minded, eager to develop new skills, and keen to excel in a B2B landscape
• 1+ year of experience in a marketing role (B2B/Partner marketing preferred, but not required)
• Familiarity with marketing tools: Experience with CRM and marketing automation tools, such as Hubspot
• Data proficiency: Experience working with and interpreting large datasets, including strong skills in data manipulation and analysis using tools like Microsoft Excel (e.g., VLOOKUP, XLOOKUP, Pivot Tables)
• Digital marketing fundamentals: A basic understanding of digital marketing channels, including email marketing, content marketing, and SEO
• Content creation: Strong copywriting and proofreading skills, with experience creating blogs, social media posts, and emails
• Team player: Ability to collaborate effectively with cross-functional teams, including sales, marketing, and product
• Organizational skills: Strong organizational skills and attention to detail to ensure marketing activities are well-coordinated and executed to a high standard
• Time management: Ability to prioritize tasks and manage time effectively in a fast-paced environment

Responsibilities

• Campaign support: Provide tactical support across multi-channel partner and marketing campaigns
• Partner nurture management: Coordinate nurture streams to keep partners engaged and informed, including monthly newsletters, product updates, and competitions
• Partner content creation (inbound): Assist in creating assets such as blog posts, case studies, and toolkits that support partner acquisition and retention
• Support in partner ABM (account-based marketing): Help develop and execute targeted campaigns for high-value partners
• Partner data management: Maintain accurate and up-to-date partner records, ensuring quality data across CRM and marketing systems
• Support in partner messaging: Assist in crafting compelling messaging tailored to partner audiences
• Partner Portal management: Keep the partner portal organized, updated, and aligned with key business objectives
• General website maintenance: Update content, pages, and partner-related web sections as needed
• Copywriting & SEO creation: Support SEO efforts through keyword-informed content creation and optimization
• General marketing support: Be ready to jump into various projects and contribute to the broader marketing team as needed

Benefits

• Salary £25,000 – £28,000
• Remote first business - work from home (with regular opportunities to get together face to face)
• Flexible working & a great company culture - bring your best self to work
• Emphasis on learning and development - progress your career
• 25 days holiday (plus bank holidays) with 1 more day each year - and the option to buy extra days
• 4 volunteering days each year - give something back to the community
• Company bonus - 5% of salary
• Life insurance at 2 x salary
• Employee Assistance Programme, 24/7 helpline
• Private Healthcare & Long Term Incentive Plan after 12 months’ service