Performance Manager

Summary

Join WindshieldHUB, a national leader in on-demand auto glass repair and replacement, as their Meta Ads Performance Manager. This senior, fully remote position based in Lahore, Pakistan, requires managing Meta (Facebook/Instagram) advertising strategy, execution, and performance to generate qualified leads and drive order conversions. You will own the full customer acquisition funnel, rigorously analyze campaign performance, collaborate with various teams, implement A/B testing, and report on campaign insights. The ideal candidate will have at least 5 years of experience managing Meta ads for lead generation and order conversion, expertise in Meta Ads Manager, and strong analytical skills. This role offers a competitive compensation package and the opportunity to make a measurable impact on company growth within a supportive team culture.

Requirements

• Minimum 5 years of hands-on experience managing Meta (Facebook/Instagram) ads for lead generation and order conversion, deally within service-based or local business sectors
• Proven success in optimizing campaigns for business results, with clear examples of achieving substantial order and revenue growth—not just lead generation
• Expert proficiency in Meta Ads Manager, pixel/event tracking, custom and lookalike audiences, and attribution models
• Strong experience in full-funnel optimization, including landing page and sales process alignment
• Advanced analytical and reporting skills; ability to translate data insights into actionable business strategies
• Excellent communication, collaboration, and organizational skills; demonstrated ability to work within a large, cross-functional team
• Must have a private, dedicated, and fully equipped home office in Lahore with reliable high-speed internet, up-to-date computer, and a quiet environment suitable for professional work

Responsibilities

• Develop, manage, and optimize paid social campaigns across Meta platforms (Facebook, Instagram, Messenger) to generate high-quality leads and drive order conversions
• Own the full customer acquisition funnel—from audience targeting and creative development to landing page optimization and sales handoff
• Rigorously analyze campaign performance, including cost per acquisition (CPA), cost per order, and return on investment (ROI), using advanced tracking and attribution methodologies
• Collaborate remotely with the Marketing Department, sales, and customer service teams to ensure timely follow-up and maximize conversion rates
• Implement A/B testing strategies for ad creatives, targeting, and landing pages to continually improve performance
• Prepare and deliver comprehensive reports on campaign insights, trends,and actionable recommendations to senior leadership, focusing on business KPIs and revenue impact
• Remain up to date on Meta Ads innovations, platform changes, and best practices to maintain a competitive edge
• Mentor and provide guidance to junior team members as needed

Preferred Qualifications

• Meta Blueprint Certification or similar credentials preferred (may be substituted by exceptional experience)
• Proficiency with CRM and lead management tools is a strong plus

Benefits

• Professional remote position—work from a dedicated home office in Lahore, ensuring focus and confidentiality
• Be part of a large, dynamic Marketing Department that values expertise, accountability, and innovation
• Direct ownership of Meta Ads performance for a rapidly growing national brand
• Make a measurable impact on company growth and success
• Competitive compensation, commensurate with experience and results
• Supportive, collaborative team culture committed to continuous improvement