Metadata is hiring a
Performance Marketing Manager

Summary

The Performance Marketing Manager at Metadata works closely with Marketing Strategy Directors to optimize multi-channel digital advertising campaigns using the Metadata.io platform. Key responsibilities include campaign optimization & recommendations, quality assurance, and reporting analysis. Qualifications required are strong analytical skills, excellent communication, eagerness to learn, fluency in English, and availability to work full-time in specific time zones. Preferred qualifications include prior experience with Metadata, 1+ year as a B2B Performance Marketer, proficiency in digital advertising platforms, and knowledge of digital advertising trends.

Requirements

• Strong analytical skills and a data-driven mindset to make informed decisions
• Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams and clients
• Desire to be customer-facing and move into a Marketing Strategist role
• Ability to thrive in a fast-paced and dynamic environment
• Availability to work full-time on PT, MT, CT or ET time zones
• Native or life-long English speaker
• Natural confidence presenting in front of others

Responsibilities

• Continuously monitor and analyze campaign performance metrics, identifying opportunities for improvement
• Conduct in-depth competitive, keyword, and audience research to refine targeting strategies
• Employ data-driven insights to optimize ad creatives, landing pages, and other campaign elements
• Investigate errors through the native channel
• Test new native feature functionality and provide feedback to our product team directly impacting the product roadmap
• Conduct rigorous QA checks to ensure campaigns are error-free, and tracking mechanisms are accurate
• Troubleshoot and resolve or escalate any technical issues related to campaign execution
• Analyze reports regularly to notify clients of any notable fluctuations in volume, cost, or performance
• Provide clear and concise explanations of campaign performance to clients, along with recommendations

Preferred Qualifications

• Prior experience with Metadata as a user
• 1+ year of experience as a B2B Performance Marketer, Digital Marketer, in Paid Media, or similar role in house or at an agency
• Proficiency in Google Ads, LinkedIn Ads, Facebook/Instagram Ads, and/or a DSP
• Knowledge of digital advertising trends and emerging technologies

Benefits

• Competitive salary and performance-based bonuses
• Fully remote position- Work from Anywhere!
• Flexible PTO & Company Holidays
• Opportunity to earn equity
• Comprehensive benefits package, including health, dental, and retirement plan
• Opportunities for professional development and career growth
• A supportive and collaborative work environment