Product Marketing Manager

Summary

Join Karat's Product Marketing team as a Product Marketing Manager and play a dynamic role connecting customer needs, product capabilities, and market trends. Partner with sales to create winning customer materials, collaborate with the product team on new developments, and serve as a product spokesperson. Contribute to team initiatives focusing on workflow improvements and cross-functional collaboration. Conduct competitive analyses and update stakeholders on market trends. This role requires 3+ years of relevant experience and strong communication and problem-solving skills. The position is fully remote but limited to specific U.S. states; immigration sponsorship is unavailable.

Requirements

• 3+ years of experience in product marketing, product management, or a similar role, with exposure to developing messaging, positioning, or go-to-market strategies for products or services
• Proactive, independent worker who can build trust with stakeholders and deliver high-quality results, even when navigating ambiguity
• Experience working closely with Product, Sales, and Marketing teams with a history of delivering impactful results
• A talent for storytelling—whether in written materials, presentations, or conversations—combined with an ability to distill complex ideas into engaging, customer-centric messaging
• Dynamic problem-solving skills with comfort managing multiple projects and an ability to connect the dots across workstreams

Responsibilities

• Partner with Karat’s sales team to craft materials and messaging that win customers and drive product adoption
• Develop pitch decks, case studies, and other compelling content that resonates with Karat’s core audiences
• Collaborate with Karat’s Product team as they develop new products and features by providing insight into the customer pain points and competitive set
• Serve as a spokesperson for the company’s products, with a strong understanding of their functionality, value proposition, and competitive positioning
• Contribute to initiatives that enhance the effectiveness of the Product Marketing team
• Focus areas include improving workflows, content management systems, and cross-functional collaboration strategies
• Conduct competitive analysis to identify opportunities and threats
• Regularly update stakeholders with insights and recommendations based on market trends, customer feedback, and industry developments

Preferred Qualifications

Previous experience creating marketing collateral, with a preference for experience using tools like Google Suite

Benefits

• Benefits are available for all full-time, U.S. employees
• Employer-sponsored healthcare (100% premium coverage for employees and 75% premium coverage for eligible dependents) Medical (Regence PPO and HDHP available) HSA employer contribution for those enrolled in the HDHP medical plan
• Dental and Vision (Guardian)
• 100% employer-paid Short-Term Disability, Long-Term Disability, and Standard Life Insurance
• Optional Life Insurance available
• Flexible Savings Account (Healthcare)
• 401(k) match of 4%
• 100% employer-paid mental wellness support via Spring Health for employees and eligible dependents 10 therapy sessions per year at no cost to employee
• 10 coaching sessions per year at no cost to employee
• Vacation: flexible policy for salaried employees and three (3) work weeks available for hourly employees per year
• Wellness (Sick & Mental Health): three (3) work weeks available per year
• Karat ‘No Questions Asked’ Leave: one (1) work week per calendar year
• Other: Bereavement, Jury Duty, LOA, etc. available as-needed
• U.S. Parental Leave: 24 weeks
• 16 weeks: full-out, full pay
• 8 weeks: “Karat Phase-Back” 20 hours per week, full pay
• U.S. Holidays
• U.S. Holiday Schedule available here : 10 days
• Karat Summer Break: 5 days - July
• Karat Winter Break: 5 days - December