Kiln is hiring a
Product Marketing Manager, Web3 - France
![Logo of Kiln](https://cdn.jobscollider.com/logo/kiln-cdfe.webp)
Product Marketing Manager closed
🏢 Kiln
💵 ~$140k-$165k
📍France
Summary
Job Description: A Product Marketing Manager is needed for Kiln, a fast-growing cryptocurrency company based in Paris or London. The role involves developing marketing strategies, planning go-to-market campaigns, identifying product differentiators, and working with cross-functional teams. Requirements include 5+ years of B2B/institutional direct marketing experience in FinTech, Crypto, or Finance, English fluency, and a passion for blockchain/crypto.
Requirements
- Must have: 5+ years of B2B/institutional direct marketing experience in FinTech, Crypto, or Finance
- Must have: Experience marketing products to large enterprises and navigating buying teams of large prospect organizations
- Must have: Thrives in fast-paced environments, managing projects independently and across teams to meet deadlines
- Must have: English native speaker
- Must have: Comfortable working with cross-functional groups and executive leadership
Responsibilities
- Work closely with Marketing and Sales to develop effective enablement, programs, and messaging that drive demand for Kiln’s products and services
- Work with Product and the rest of the Marketing team to plan and build go-to-market campaigns for new products and features
- Identify product differentiators that help sales best position Kiln against competitors
- Turn complex topics like cryptography and cryptocurrency into understandable and informative content
- Serve as the lead GTM resource for a defined set of strategic partners, proactively defining, developing, and executing joint strategies and campaigns
- Collaborate with the Head of Marketing and the other departments Sales, Product, Customer Success, and Partnerships to coordinate and execute partner strategies
- Develop rolling go-forward marketing strategies/campaigns and generate enthusiasm/buy-in within partner organizations
- Serve as the lead GTM resource for new product launches, collaborating with other departments to ensure alignment and successful execution
- Work across the Marketing team and broader company to leverage existing marketing campaigns, sales material, and presentations, and generate new material as required to drive results
- Develop KPIs and other metrics to understand results and identify areas for improvement
- Write, proofread and edit strategic content for various long and short-form communications, sales documents, website and landing pages
Preferred Qualifications
- Nice to have: Knowledge of crypto, Web3, and core Layer 1 / Layer 2 protocols is nice to have and a passion and a willingness to learn about new technologies are necessary
- Nice to have: Knowledge of Webflow, Figma
Benefits
- A fast-paced, no bureaucratic work environment
- Equity Share Options in the business: if Kiln succeeds, we all succeed!
- Competitive Salary
- Flexible holidays
- Flexible remote working
- Choose your IT equipment
- Internet connection paid up to €50/month
- Significant personal development and tech conf budget
This job is filled or no longer available
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