Product Marketing Manager

Summary

Join SOULCHI, a values-driven startup, as a Fractional Product Marketing Manager and contribute to a more sustainable world. This equity-based role offers flexibility (15-40 hours/week) and remote work. You will develop and execute marketing strategies, collaborate with cross-functional teams, and manage marketing campaigns. The position requires a Bachelor's degree, 5+ years of product marketing experience, and strong analytical and communication skills. Compensation is based on an equity model (Slicing Pie) transitioning to salary + benefits at break-even. This is an opportunity to shape a company's future and make a lasting social impact.

Requirements

• Bachelor’s Degree in Marketing, Business, or a related field
• 5+ years of experience in product marketing, preferably in a SaaS environment
• Ability to create marketing strategies aligned with business goals
• Exceptional written and verbal communication skills with a knack for storytelling
• Strong analytical skills with experience using data to inform decisions
• Ability to manage multiple projects and deadlines effectively
• Experience working closely with product, sales, and marketing teams
• Familiarity with marketing tools like HubSpot, Google Analytics, and CRM platforms

Responsibilities

• Conduct market research to understand industry trends, customer needs, and competitive dynamics
• Analyze data to develop insights that guide product positioning and marketing strategies
• Develop and execute comprehensive go-to-market plans for new product launches and feature releases
• Collaborate with product and sales teams to ensure product readiness and market alignment
• Craft compelling product messaging and value propositions that resonate with target audiences
• Develop content such as product briefs, website copy, sales collateral, and presentations
• Plan and execute marketing campaigns to drive product awareness, lead generation, and customer retention
• Manage digital marketing channels, including social media, email marketing, and paid advertising
• Measure and analyze the performance of marketing campaigns and initiatives
• Report on key metrics such as customer acquisition, product adoption, and campaign ROI

Benefits

• Equity-Based Compensation Model (Slicing Pie)
• Flexible working hours (15-40 hours per week)
• Remote work