Product Marketing Manager

Spoiler Alert
Summary
Join Spoiler Alert, a high-growth B2B SaaS company focused on reducing food waste, as their Product Marketing Manager. You will develop and execute go-to-market strategies, define product positioning, and create compelling messaging for sales and customer success teams. This role involves crafting narratives, equipping sales teams with necessary tools, creating marketing assets, conducting market research, and collaborating with cross-functional teams. Success in this position requires strong communication, project management, and data-driven decision-making skills within a fast-paced startup environment. The ideal candidate will have 5+ years of experience in B2B SaaS product marketing, with CPG industry experience a plus. Spoiler Alert offers a remote-first work environment and a comprehensive benefits package.
Requirements
- 5+ years of experience in product marketing for B2B SaaS companies
- Strong ability to translate technical capabilities into customer benefits and value propositions
- Experience launching and marketing SaaS solutions with a focus on enterprise customers
- Data-driven approach with the ability to turn insights into compelling marketing strategies
- Excellent written and verbal communication skills
- Strong project management and cross-functional collaboration skills
- Ability to thrive in a fast-paced, startup environment
Responsibilities
- Develop and execute product marketing strategies that drive awareness, demand, and adoption
- Own product launches, ensuring alignment across teams
- Craft compelling narratives that clearly communicate Spoiler Alertβs unique value proposition, differentiating us in the market
- Equip sales teams with the tools they need to succeed, including pitch decks, demo with talk track, competitive analysis and battle cards, and objection handling guides
- Develop high-quality marketing assets, including case studies, product and company one-pagers, and web copy that resonate with enterprise audiences
- Conduct market research, customer interviews, and competitive analysis to inform product positioning, pricing, and go-to-market efforts
- Identify key audience segments and tailor messaging to address their needs, pain points, and decision-making criteria
- Partner with product management to influence roadmap decisions based on market feedback and collaborate with sales to refine strategies based on customer interactions
- Drive industry conversations through blog posts, webinars, and external speaking engagements to establish Spoiler Alert as a category leader
Preferred Qualifications
- CPG industry experience
- MBA
Benefits
- Remote-first work environment, with the flexibility to work remotely or in-person from our Boston headquarters
- Competitive salary and stock option packages
- Subsidized health, dental, and vision insurance plans
- Climate-focused, pre-tax 401(k) and post-tax Roth 401(k) options
- 12-16 weeks of paid parental leave + flex return to work
- 15+ company holidays, including an EOY rest week
- 20 vacation days and 10 sick days per year
- Summer Fridays - 1/2 day Fridays MDW - LDW
- Paid volunteer outings and civic engagement leave
- Learning & career development stipends
- Home office stipend
- $500 FSA employer contribution