Product Marketing Manager

Summary

Join Toast, a rapidly growing company revolutionizing the restaurant industry through technology, and become their Product Marketing Manager for Commerce. Lead go-to-market strategies for core software products, partnering with various teams to drive product adoption and improve GTM performance. You will be responsible for product launches, stakeholder management, and using market research to inform product development. The ideal candidate possesses strong analytical and communication skills, along with experience in product marketing and cross-functional collaboration. This role offers substantial senior leadership exposure and the opportunity to contribute to a hyper-growth company. Competitive compensation and benefits are provided, including a hybrid work model.

Requirements

• 5+ years of combined experience in product marketing, product management, operational roles, finance, sales and strategy consulting
• Strong ability to navigate complex and ambiguous situations across a fast-growing organization
• Demonstrated proficiency in leading cross-functional partnerships with diverse teams to develop strategic plans and achieve desired goals
• Excellent written and verbal communication skills, with the ability to combine complex content into a clear and cohesive story to gain both internal and external buy-in
• Data-minded with strong analytical capabilities
• Proven ability to uncover and deeply understand the needs and desires of customers and translate those learnings into product and go-to-market strategies

Responsibilities

• Lead go-to-market strategy, launch processes, and stakeholder management, and influence product development for new POS products and features
• Partner with product and finance teams to develop key initiatives to drive efficient product adoption
• Become a market and sector expert on key restaurant products, and use customer and market research to inform both product and GTM strategy
• Take ownership of conversion and adoption metrics and GTM performance, and implement cross-functional plans to drive improvements
• Collaborate with Sales Enablement to drive sales productivity through product knowledge transfer, seller collateral, and value-based talk tracks

Preferred Qualifications

• Inbound and outbound product marketing experience, such as launching new products/features and developing segment-targeted positioning and messaging for a multi-product technology platform
• Experience in B2B sales enablement
• Experience with Salesforce, SQL, and/or Looker
• Previous restaurant industry experience

Benefits

• We strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry
• Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs
• The base salary range for this role is listed below. The starting salary will be determined based on skills and experience
• In addition to base salary, our total rewards components include cash compensation (overtime, bonus/commissions, if eligible), benefits, and equity (if eligible)
• $117,000 — $187,000 USD
• We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs