Remote Product Marketing Manager

Summary

Join us as we empower the restaurant community to delight guests, do what they love, and thrive. The Toast Product Marketing team is responsible for connecting the Sales, Product, and Marketing teams to inform product development and bring new products to market through customer segmentation, value-based messaging, sales knowledge transfer, and cross-functional marketing activation.

Requirements

• 4+ years of combined experience in product marketing, product management, operational roles, finance, sales and strategy consulting
• Strong ability to navigate complex and ambiguous situations across a fast-growing organization
• Demonstrated proficiency in leading cross-functional partnerships with diverse teams to develop strategic plans and achieve desired goals
• Excellent written and verbal communication skills, with the ability to combine complex content into a clear and cohesive story to gain both internal and external buy-in
• Data-minded with strong analytical capabilities
• Proven ability to uncover and deeply understand the needs and desires of customers and translate those learnings into product and go-to-market strategies

Responsibilities

• Lead go-to-market strategy, launch processes, and stakeholder management, and influence product development for new hardware products and features
• Partner with Product, hardware operations, and finance to develop key initiatives to drive efficient product adoption
• Become a market and sector expert on key restaurant hardware products, and use customer and market research to inform both product and GTM strategy
• Take ownership of conversion and adoption metrics and GTM performance, and implement cross-functional plans to drive improvements
• Collaborate with Sales Enablement to drive sales productivity through product knowledge transfer, seller collateral, and value-based talk tracks

Preferred Qualifications

• Inbound and outbound product marketing experience, such as launching new products/features and developing segment-targeted positioning and messaging for a multi-product technology platform
• Experience in B2B sales enablement
• Experience with Salesforce, SQL, and/or Looker
• Previous restaurant industry experience
• Previous hardware and manufacturing timeline management experience

Benefits

• Health insurance
• Retirement benefits
• Paid time off
• Remote work, flexible hours
• Life and disability insurance
• Bonuses and incentives
• Professional development opportunities
• Wellness programs
• Family and parental leave